Minutes of Cable Teleprogramming Comm. Mtg. 11 12 08MINUTES OF CABLE COMMUNITY TELEPROGRAMMING COMMISSION MEETING
November 12, 2008
CITY HALL ANNEX - 2nd FLOOR CONFERENCE ROOM #2
MEMBERS PRESENT: AI Vincent, Jennifer Tigges, Sr. Carol Hoverman, George Herrig, Pauline
Maloney.
MEMBERS ABSENT: Burton Everist. One seat is vacant on the Commission
OTHERS PRESENT: Jim Barefoot, Mediacom
Craig Nowack, City of Dubuque
Lee Grassley, Mediacom
Mike Kohler, Mediacom
Kathy McMullen, Mediacom
Craig Schaefer, Loras College
Gary Olsen, Dubuque Community Schools
Ron Tigges, Cable Regulatory Commission
Ms. Tigges called the meeting to order at 6:40 p.m.
Acceptance of the Agenda
Upon a motion by Sr. Hoverman, seconded by Mr. Vincent, the agenda was accepted as
published unanimously.
2. Approval of the Minutes of the October 7, 2008, Meeting
Upon a motion by Mr. Vincent, seconded by Ms. Maloney, the Minutes of the October 7,
2008, Meeting were approved unanimously.
3. Public Comment
There was no public comment.
4. Mediacom Digital Tier Proposal
Grassley provided an overview of Mediacom's proposal to move Dubuque's PEG channels
to the digital basic tier. Bandwidth is key to a cable company, and analog channels require
a significant amount of it. Since digital television is coming anyway, with the first phase
coming in February 2009, Mediacom is proposing to accelerate the PEG channels to digital
to free up the bandwidth those channels require. Freeing it up will allow Mediacom to
immediately enhance the viewing experience of Dubuque subscribers by adding HD
channels. This will allow them to stay competitive with satellite providers. Mediacom will
be moving some analog channels (besides the PEG channels) in order to offer more HD
and faster Internet speeds. In 2012 PEG channels will go digital anyway, but if that
process can be accelerated it can be done so it's awin-win situation for both sides.
Nowack passed along some information that Mediacom recently provided. In Dubuque,
41 % of subscribers have digital service; 59% do not. Of the 59%, an unknown percentage
has digital capability, either a digital television or a box to convert the digital signals to
analog (converter boxes such as are being purchased through the federal government's
coupon program).
Kohler said this is not a Mediacom attempt to take unilateral action to get around the
franchise agreement. Mediacom is perfectly willing to abide by the terms of the franchise.
Mediacom is putting on the table some considerations for the City to decide if this is right
for Dubuque. To stay competitive, Mediacom wants to add more digital channels, both SD
& HD. This proposal is about capitalizing on what is the inevitability, that at some point
everything is going to convert to digital. Now Mediacom is motivated to bring some
considerations to the table for this change to happen. If we wait until the point at which
Mediacom can go ahead and move the PEG channels to digital without City approval,
Mediacom's motivation will not be there. Mediacom is here to suggest that we work with
the City to address the consumer education and public awareness on how to do this most
effectively, and to address the 59%. A portion of that 59% has digital capabilities now. For
the portion that does not, Mediacom is offering to supply simple converters thatawill enable
them to receive the PEG channels. The terms of supplying those boxes need to be
worked out with the City. Mediacom is proposing one free box for a household's primary
set for a reasonable period of time. Additional analog sets can get boxes for $1.99 per
month per box. The goal is to not leave anyone behind in this proposal, but there is always
risk.
Nowack went over the things Mediacom has offered in this matter: 1) Increasing the hours
of PEG VOD; 2) Stream the PEG channels on the Internet (available only to Mediacom
subscribers no matter where they are); 3) Carry PEG channels unencrypted on the digital
tier; 4) Maintain PEG channel/position; and 5) Making available (free for how long?) some
simple converters to enable non-digital households to see PEG channels.
Nowack proposed that making some of the PEG channels simultaneously available in HD
and SD is worth discussing. The financing of this venture could come from the $300,000
per year update money required by the franchise agreement. From a practical standpoint,
the school district channel and the government channel make the most sense since the
pool of producers of the programming for each is very small.
Vincent said that he does not see a big benefit to Dubuque in this proposal. The big
benefit goes to Mediacom who has a competitive problem. He thinks the proposal is worth
investigating, but he wondered if Mediacom might be able to come up with an offer that is
better than what is currently on the table.
Tigges thought there was going to be a period of time already slated for free converters for
things like nursing homes.
Grassley responded to Vincent's assertions that the benefits of this proposal are mostly for
Mediacom. He said that Mediacom will be able to provide higher data speeds for its
Internet service by utilizing DOCSIS 3.0. Currently, DOCSIS 2.0 allows Mediacom to grab
one channel and provide generally 20 meg speeds on it. DOCSIS 3.0 will allow Mediacom
to grab four channels and provide 100 meg speeds. Grassley said that providing more HD
channels certainly benefits Mediacom. Providing faster Internet speeds will be a great
benefit to businesses here. The benefits that more bandwidth allows will also extend to
other communities that are a part of the local network here.
Kohler recounted a recent Mediacom conference where a man demonstrated the power of
DOCSIS 3.0 by downloading the entire Encyclopedia Britannica in five minutes. Also in
response to Vincent's assertions, Kohler said that every subscriber Mediacom loses to a
satellite service, there goes one PEG viewer and one household's franchise fee.
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Kohler said this is not a PEG for HD trade-off. Down the line, Mediacom is looking to
transition all channels to digital. He asked if there was anything in this proposal that
enhanced the PEG environment in Dubuque. Is the Commission satisfied that there is
nothing that needs to be done to ensure the long-term future of PEG in Dubuque? If the
answer is no, then maybe there is nothing further to discuss.
Nowack said that if this were November 12, 2011, then we would be looking at PEG going
digital in about three months' time. Tigges said at that point we would probably be paying
for some of these changes ourselves. Vincent said that it is always possible, especially if
the people scream loud enough, that the complete digital transformation might not occur.
Kohler thought that unlikely, but not impossible.
Schaefer asked about 2012 and the requirements of the franchise. Nowack said that PEG
channels have to be on the most basic tier available in the system. According to Schaefer,
what Kohler is saying is that in 2012 the PEG channels go digital but the City does not get
those things that Mediacom is offering in this proposal. Kohler agreed.
Schaefer asked if this were to happen tomorrow, what would happen to the broadcast
basic subscribers that currently get about 20 channels. Would they lose a quarter of their
channels? Kohler said no, because the commitment is to make sure that everyone has the
ability to receive those channels by supplying a simple set top box that converts the digital
channels to analog. Schaefer said that the people with the broadcast basic package are
on it for a reason, usually because they want to pay as little as possible to receive some
television signals. Kohler said it was his understanding that 11 % of Dubuque subscribers
have the broadcast basic package. Nowack said that some of that 11 % probably already
have the equipment to receive digital signals. Kohler said it's the people with the analog-
only sets that we are concerned about because they will need a way to receive the digital
signals.
Tigges said she is a customer with five television sets. One has a Mediacom box. She
has two coupons coming from the federal government for two converter boxes. That
leaves two sets for which she'll need the free Mediacom converter. Kohler said that a free
converter is only available for the primary set in the household. Since she has a
Mediacom box already, she would not be eligible for a free converter. Tigges said that she
would then have four sets that would not work. Kohler said no. The converter boxes she
would buy with the federal coupon will work for two of her sets. So Tigges said that the
free converters would only be offered to people who have the broadcast basic package.
Nowack said no. People who subscribe to the non-digital family package would also be
eligible.
Schaefer asked that if he had a government converter box, would he need anything else.
The answer was no, he would receive the PEG channels with the government box.
Schaefer asked what people expect to happen to PEG viewership. Nowack said it would
have to decrease because it is not possible to identify everyone who would need a
converter box and supply them one. Grassley said undoubtedly there would be a gap and
viewers would be lost. He reiterated Mediacom's commitment to a consumer education
program to help people understand.
Kohler thinks making this change now will shine a very bright light on PEG programming
and increase community awareness of it. As PEG goes HD, more and more people,
especially younger viewers who demand the newer technologies, will watch it.
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Olsen said his superintendent told him in no uncertain terms that he is opposed to anything
that will remove the school district's presence in the community. Forty per cent of the
school population is in free or reduced fare lunch programs and their parents can't afford
another financial burden.
Olsen said another concern of his is the loss of market share to the satellite dish, that he
cannot reach the satellite subscribers. When he asks, half the class raises their hands and
says they can't get Channel 19 because they have the dish. On the one hand he doesn't
want to lose market share; on the other, he doesn't want to lose the audience he has.
Kohler said he is worried about the older subscribers who will not understand what is
happening. A team would have to be in place to respond immediately to people who call in
and ask what just happened here.
Hoverman mentioned the population in nursing homes and wondered how this would affect
them. Barefoot thought that most nursing homes could be handled under commercial
sales. Kohler said nursing homes present a problem with both private rooms and public
areas.
Hoverman said that PEG provides Dubuque on television because there are no local
stations and it is very important for that reason and she would hate to lose even one
viewer.
Vincent said he thinks this is worth investigating because we are going there anyway. If
we wait will we be behind the curve? Nowack said the main concern is the percentage of
the 59% who will lose the ability to watch the PEG channels and what success rate can we
have in finding them and giving them the ability to see digital PEG channels. The
advantage in waiting is that three years from now some of that percentage will have
acquired the ability to view digital television.
Ron Tigges said he just found on the Internet the fact that in 2012 the FCC will vote to
determine if the requirement for cable to provide analog signals will be renewed.
Hoverman said that one of the ways people watch PEG is that they come across it when
they're channel surfing. If the ability to find those channels is not there when they surf, a
portion of PEG viewership will be lost. Kohler said they still will have that ability with this
proposal because of the converters Mediacom will provide.
Vincent moved that the commission investigate and discuss the Mediacom proposal.
Maloney seconded. Approved 5-0.
Tigges thought the commission should set up a three-year HD budget to see what our
equipment needs will be in an HD environment. Schaefer said that one of the gems of
Dubuque is the PEG environment, that you don't see this kind of activity in most
communities. Whether or not you like the programming, the focus and commitment is
there.
Grassley reiterated Mediacom's commitment to PEG, saying the company is as equally
vested in PEG as the people in the room here.
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5. Access Equipment Expenditures
Gary Olsen presented a request for $38,527 for new remote-controllable cameras for The
Forum boardroom, an HD camcorder, an HD board for the Sony Anycast, and some
miscellaneous items related to televising school board meetings. He noted that the single-
chip cameras currently in use for school board meetings are old and not producing very
pleasing images. He also is re-using the robotic controls from the old system.
Mr. Herrig moved to approve $39,000 to purchase the equipment in this request. The
motion was seconded by Mr. Vincent and approved unanimously.
6. Adjournment
Upon a motion by Mr. Vincent, seconded by Ms. Maloney, the meeting was adjourned at
8:02 p.m.