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Asphalt Art Initiative Grant Application Copyrighted January 6, 2020 City of Dubuque Consent Items # 21. ITEM TITLE: AsphaltArt Initiative GrantApplication SUMMARY: City Manager recommending approval of a grant application submitted to Bloomberg (Foundation) Philanthropies' Asphalt Art I nitiative to fund the 'S ustainability Awareness Bus Stop Sidewalk Murals' project to be overseen by the Office of Arts and Cultural Affairs and developed in collaboration with City's Transit Division and Sustainability Office. SUGGESTED DISPOSITION: Suggested Disposition: Receiveand File;Approve ATTACHMENTS: Description Type AsphaltArt Initiative GrantApplication-MVM Memo City Manager Memo Memo to City Manager re AsphaltArt I nitiative Grant Staff Memo Application AsphaltArt I nitiative grant application with support docs Supporting Documentation Dubuque THE CITY OF � uI�AaMca cih DuB E � � I � � I Maste iece on the Mississi i Zoo�•zoiz•zois YP pp zoi�*zoi9 TO: The Honorable Mayor and City Council Members FROM: Michael C. Van Milligen, City Manager SUBJECT: Bloomberg Philanthropies' Asphalt Art Initiative Grant Application DATE: December 30, 2019 Arts & Cultural Affairs Coordinator Jenni Petersen-Brant recommends City Council approval of a $21,928 grant application submitted to Bloomberg (Foundation) Philanthropies' Asphalt Art Initiative to fund the `Sustainability Awareness Bus Stop Sidewalk Murals' project to be overseen by the Office of Arts and Cultural Affairs and developed in collaboration with City's Transit Division and Sustainability Office. The project proposed by the Office of Arts and Cultural Affairs in collaboration with the City's Transit Division and Sustainability Office seeks to create a network of painted sidewalk murals under and spilling out of 14 public bus shelters. I concur with the recommendation and respectfully request Mayor and City Council approval. v Mic ael C. Van Milligen MCVM:jh Attachment cc: Crenna Brumwell, City Attorney Teri Goodmann, Assistant City Manager Cori Burbach, Assistant City Manager Jenni Petersen-Brant, Arts & Cultural Affairs Coordinator DUbUqUC Economic Development Department THE CITY OF � Office of Arts&Cultural Affairs NI-MEPIC7 City 1300 Main St D�L L �,��,��,��, Dubuque,IA 52001 � � � � � � Office(563)589-4393 TTY(563)690-6678 200h2012�2013 http://www.cityofdubuque.org Masterpiece on the Mississippi Zoi�.zoi9 TO: Michael C. Van Milligen, City Manager FROM: Jenni Petersen-Brant, Arts & Cultural Affairs Coordinator SUBJECT: Bloomberg Philanthropies' Asphalt Art Initiative Grant Application DATE: December 26, 2019 INTRODUCTION The purpose of this memorandum is to seek approval of grant application submitted to Bloomberg (Foundation) Philanthropies' Asphalt Art Initiative to fund the 'Sustainability Awareness Bus Stop Sidewalk Murals' project to be overseen by the Office of Arts and Cultural Affairs and developed in collaboration with City's Transit Division and Sustainability Office. BACKGROUND After meeting with representatives of multiple City departments on November 25, 2019 to explore potential alignment with Bloomberg Philanthropies' newly announced Asphalt Art Initiative funding program, the Office of Arts & Cultural Affairs was encouraged to draft and submit a project proposal in anticipation a December 12, 2019 application deadline. The project proposed is a collaboration the City's Transit Division and Sustainability Office, and builds on the success of the 2019 Storm Drain Mural pilot project. DISCUSSION The Asphalt Art Initiative by Bloomberg Philanthropies sought proposals from US cities with populations of 30,000-500,000 to implement an arts project seeking to incorporate visual interventions in roadways, pedestrian spaces, and/or vertical transportation infrastructure. The project proposed by the Office of Arts and Cultural Affairs in collaboration with the City's Transit Division and Sustainability Office seeks to create a network of painted sidewalk murals under and spilling out of 14 public bus shelters. The theme of the sidewalk mural designs, to be identified through a public call for artists, must be family-friendly, celebrate the users of public transportation, and raise awareness of the importance of environmental stewardship. The final designs will be reviewed and chosen by a panel including representatives from the Arts and Cultural Affairs Advisory Commission, the City of Dubuque's Transit Division, and Green Dubuque. The proposal was developed in connection with all City Council goals in mind and aligns with multiple priorities and strategies Arts and Culture Master Plan including 1) seek philanthropic support for the arts from sources outside of Dubuque, 2) make arts and cultural resources and activities available in every neighborhood in the city and county, 3) make art more visible in all aspects of daily life in Dubuque, and 4) facilitate the presence and participation of arts and culture at non-cultural activities and venues. The project is also in line with goals of Sustainable Dubuque, Imagine Dubuque, and aspects of the Climate Action Plan. If awarded, the project would be implemented beginning in Spring 2020 with the release of a call for artists and conclude in Fall 2020 with a community celebration and unveiling of the sidewalk murals. Funding for the project, estimated at $27,583, will be accounted for through: . $21 ,928 Asphalt Art Initiative grant award . $1 ,000 cash match pledged by the City's Office of Sustainable Communities; . $1 ,000 cash match pledged by from the City's Transit Division; . $2,675 in-kind match of estimated staff time from the City's Office of Arts and Cultural Affairs in project oversight; . $980 in-kind match of estimated staff time from the City's Public Information Office in branding and promotional support of the project BUDGETIMPACT Grant funds will be received and paid out in partnership with Green Dubuque Inc. as the projecYs fiscal agent. Pledges from City departments mentioned above are accounted for in outreach funds in the FY21 Operating Budgets of the respective offices. There are no new costs to the City of Dubuque. If the project does not receive grant funding from Bloomberg Philanthropies, implementation will not proceed as proposed. RECOMMENDATION/ ACTION STEP I respectfully request approval of the grant application submitted on December 12, 2019 to the Asphalt Art Initiative program funded by Bloomberg Philanthropies and the subsequent implementation of the 'Sustainability Awareness Bus Stop Sidewalk Murals' project should funding be awarded in Spring 2020. Cc: Jill Connors, Economic Development Director Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l City of Dubuque Record Type: Request Portal Contact: Kelsey Andersen Program Contact: David Andersson Projed Title: Sustainability Awareness Bus Stop Sidewalk Murals ♦ Table of Contents City Information Project I nformation Documents ♦ City Information Applicant City: City of Dubuque Location: Dubuque, IA Lead Applicant Primary Contact Jennifer Petersen-Brant Financial Contact Jennifer Petersen-Brant Population (must be between 30,000 58276 and 500,000): Current Mayor: Roy Buol End date of Mayor's current term: 12/31/2021 City Hall Address: 50 W 13th Street Dubuque, lA 52001 City Hall Phone Number: 563-589-4100 Website: wvw�.cityofdubuque.org In the event of any changes, please go to the Update Organization(s) Information section, select your record and clickthe edit button. ♦ Project Information 1 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l Please note: the deadline to submit your application is Spm EST on Thursday, December 12, 2019. ♦ Project Team Every application must identify a city government agency as Lead Applicant with oversight of the project, as well as a registered 501(c)3 nonprofit organization that can serve as a fiscal agent to receive funds. In addition, each application must identify which entity or individual is responsible for 1) Project Management 2) Creative Vision Each of these functions may be fulfilled by the Lead Applicant or Fiscal Agent, or by an additional entity (city agency, nonprofit community or arts organization, or individual artist or consultant)that are part of the Project Team. We understand that each Project Team is unique, so please do your best to represent the makeup of your team. Please note: Fields in bold are required Lead Applicant: City of Dubuque, Office of Arts and Cultural Affairs Brief description of Lead ApplicanYs mission and primary programs: The Office of Arts&Cultural Affairs, with oversight from the Arts and Cultural Affairs Advisory Commission and working within the Economic Development Department, aims to strengthen access to diverse and equitable arts and cultural programming throughout the community while fostering sustainability and collaboration throughout the non-profit and for-profit arts and culture sectors of Dubuque, IA. This work improves the quality of life for residents of Dubuque, helps to attract and retain a talented workforce, and provides a fertile ground for the growth of creative entrepreneurship. Specifically, the Office of Arts& Cultural Affairs manages the annual Art on the River public art program, administers two City grant programs awarded to local arts and cultural organizations, hosts educational and networking events that create connection between the arts and business sectors as part of its Arts Mean Business programming, and oversees the implementation of the City's 2016 Arts and Culture Master Plan. Please provide the following details for your fiscal agent(must be a registered 501(c)3 nonprofit): Green Dubuquelnc 26-2172211 https://g reend u buq ue.org/ Brief description of Fiscal AgenYs mission and primary programs : The mission of Green Dubuque is"Addressing global and local environmental challenges in the Dubuque area with grassroots advocacy, collaborative actions, and science-based resources which support transparency, accountability and inclusive citizen empowerment." Established in 2007, Green Dubuque is 2 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l an all-volunteer organization, Green Dubuque works in partnership with other non-profits, city government, and to provide grassroots support for local sustainability in the Dubuque region, leading initiatives on climate action, zero waste, complete streets, local food systems, energy, air and water quality, among others. Current projects lead by and supported by Green Dubuque include: • 50% by 2030, a community driven effortto unite Dubuque in support of 50% local greenhouse gas emissions reduction by 2030 • DARN3(Dubuque Area Recycling Network), an initiative of Green Dubuque to train and empower community volunteers to lead education on Reduce, Reuse, Recycle • Dubuque Eats Well, a network of producers, consumers, and institutions growing an equitable and sustainable food system in the Tri-State area • Bee Branch Watershed Flood Mitigation Project, a multi-phased to mitigate flooding, improve water quality, stimulate investment, and enhance quality of life within the Bee Branch Watershed, an area of Dubuque where over 50% of its residents either live or work and that is hit hardest by flash flooding during significant rain events. Lead by the City, supported by Green Dubuque. Identify the entity responsible for Project Management. If it is a different entity from the Lead Applicant or Fiscal Agent, include a brief description of the entity's mission and primary programs (or a brief bio, if an individual). : City of Dubuque Office of Arts and Cultural Affairs, Lead Applicant Identify the entity responsible forthe Creative Vision of the project. If it is a different entity from the Lead Applicant or Fiscal Agent, include a brief description of the entity's mission and primary programs(or a brief bio, if an individual). City of Dubuque Office of Arts and Cultural Affairs, Lead Applicant If applicable, provide the names and titles of any additional individuals, government agencies, community organizations, media agencies, local businesses or other entities that will be involved in planning and implementing the project. Please list each on a separate line. Renee Tyler, City of Dubuque Director of Transportation Services(planning partner) Justin Harris-Davis, City of Dubuque Transportation Operations Supervisor(planning partner) Gina Bell, City of Dubuque Sustainable Communities Coordinator(planning partner) Arts&Cultural Affairs Intern (TBD, program management support) City of Dubuque Public Information Office (graphic design) City of Dubuque Public Works Department(site cleanup, general maintenance) Arts and Cultural Affairs Advisory Commission (review panel) Dubuque Transportation Advisory Board (review panel) Karla Braig, Green Dubuque Inc. (fiscal agent, review panel) Dana Schroeder, Manager of Diamond Vogel Paint(materials procurement) Travel Dubuque (marketing) 3 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l ♦ Project Summary Choose a succinct title foryour project. Sustainability Awareness Bus Stop Sidewalk Murals Provide a brief summary of your proposed Asphalt Art Project, including your goals for the project and how it will interact with the existing site. The proposed Sustainability Awareness Bus Stop Sidewalk Murals will create a thematic collection of 14 hand-painted murals on the concrete under and around the public bus shelters throughout the City of Dubuque. The goals of our project are to implement public art to 1) celebrate the users of public transportation, 2) draw attention to the City's asset of extensive and accessible public transit system, 3) plant messaging that raises awareness of the City's sustainability focus and encourages environmental stewardship in alignment with the efforts of Sustainable Dubuque and goals of the City's Climate Action Plan, and 4) advances the goals and the priorities of the City's Arts and Culture Master Plan to make arts and cultural resources and activities available in every neighborhood in the city and county, make art more visible in all aspeds of daily life in Dubuque, and facilitate the presence and participation of arts and culture at non-cultural activities and venues. The west side of Dubuque, an area that is considered an art dessert in our community, will receive 5 of the sidewalk murals. The project supports 7 of the 8 the Dubuque City Council's 2024 overarching goals.We envision that each mural will be up to 15 square yards, with the painted designs on the concrete under the bus shelters and seating areas at the sites and spilling out onto the adjacent pedestrian walk way. ♦ Site Details Choose the category that most closely Other defines your proposed site. Other Proposed Site-Please Specify: Sidewalk plus Footprint of Public Bus Shelters Provide a description of the project site(s), including your reasons for selecting it. Include information about the physical layout and characteristics, current site conditions,general volume of vehicle and/or pedestrian traffic, neighborhood/community context, and any existing initiatives or revitalization efforts on that site. The strength of the projecYs site selection is that it encompasses a widely diverse cross-section of the community. Bus shelter sites range from being in densely developed downtown commercial locations, 2 of our local college campuses, senior housing developments, older residential neighborhoods with a large number of walkers and high percentage of persons in poverty, newly developed high traffic commercial areas, and an industrial park. A handful of the sites are located at the edges of public parks.The bus shelters are located at high-priority locations which serve 86% of the City's public transit routes. In FY18, the City's public bus system served 507,703 riders, ranging from 30,367 to 47,098 riders monthly. All sites are in excellent to good condition with concrete surfaces in need of only minor surface cleaning prior to paint application.The project is inline with City Council goals, goals and priorities of the City's Arts and Culture Master Plan, and creates a partnership that advances the efforts of the Transit Division, Sustainable 4 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l Dubuque, and the City's Climate Action Plan. The project compliments existing private and public initiatives including a growing landscape of 24+ large scale murals on the exteriors of downtown properties, the Storm Drain Mural projected piloted in Summer 2019, the Central Avenue Cultural Corridor and Potential on Central efforts. Dubuque was named an All-American City in 2019, the 5th time to receive this distinction since 2007. List the street address or intersection of the proposed project site. Be specific regarding the location(s)of your project, including address and/or intersections, as well as latitude/longitude or GPS coordinates, if possible. If your project has multiple sites, please list each on a separate line. Windsor Ave& Padre Pio Dr, 42.532224-90.668941 Locust St&W 6th St, 42.499063-90.667384 Elm St at Eagle Country Market, 42.511079-90.665635 Main St&W 15th St, 42.506811 -90.670241 Jackson St& E 24th St, 42.516732-90.67133 lowa&6th St, 42.500134-90.665483 Davis St at W ndsor Apts, 42.529742-90.66964 Chavanelle& Radford Rd, 42.491404-90.749761 Holliday Dr at Goodwill, 42.51302-90.742782 N Grandview Ave near University Ave round-about, 42.497929-90.687924 Clarke Drive, Clarke University, 42.509754-90.6913 1500 Rhomberg Ave, 42.522937-90.656735 22nd St at Bee Branch overpass, 42.515307-90.667466 Central Avenue&24th St, 42.515934-90.672938 Who owns the site? If it is city-owned, please include the specific agency that is responsible for managing and maintaining this location. If your project has multiple sites, please list each owner on a separate line. The 14 sites are owned by the City of Dubuque. Theses sites are managed by the City of Dubuque's Transit Division and maintained by the City of Dubuque's Public Works department. ♦ Project Goals 5 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l Which of the following is the highest Promoting collaboration and civic engagement in local priorityforyourproposedproject? communities Forthe priority you indicated above, identify the specific baselines and measurements you will use to determine success(e.g.,traffic volume, pedestrian activity, number of artists or volunteers, number of community events,etc.): We will determine our success based on: Artists applying/design proposals received:The City's recent Storm Drain Mural project had only 3 available sites yet received 40 proposals from 20+ artists. Our annual Art on the River public art program averages 50-60 applications per year. Our goal is to receive 70-100 design proposals from at least 40 artists (individual artists will be able to submit up to 3 designs). Number and diversity of audience in attendance at Community Events: The City's hosts an annual Grand Opening of Art on the River that draws 200300 people. Our goal is to draw a similar number to the Community Unveiling of the Bus Shelter murals and to give out upwards of 500 free day bus passes. Engagement with on Social Media and the projecYs web page on the City website: We will utilize Facebook /Instagram to engage the public with the call to artists, the murals in progress, and the Community Event(s). We will implement a people's choice voting procedure on the City's website. Goal numbers have not been set but engagement will be tracked and reported out. We also hope that this project will inspire increased volunteerism and engagement from the public in the City's Climate Action Plan and the Arts and Culture Master Plan. We also anticipate changes in perceptions of public transportation. The project will reach artists, seniors, elementary and high school students, college students, workers, environmentalists, transit dependent residents. ♦ Project Timeline How long is the proposed project 1-3 years intended to last? : Provide a projected timeline forthe following project elements. Grants will be announced in spring 2020,and the project should be installed by December 2020. Artist Selection/Design: Call for artists released 30 days after award notification with design proposals due early Summer 2020 (ideally June 1). Review of submissions by panel by June 15 with artists to be notified by June 30. Permissions: Identified prior to grant request submission. Installation: Sidewalk murals scheduled to be painted between Aug 15 and Sept 30, 2020. Completion Date: All murals to be completed no later than October 1 in anticipation of 13th Annual Growing Sustainable Communities Conference. Community events including reception and mural tours via public 6 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l bus system in early October. Removal Date (if applicable): N/A Promotion: Throughout and ongoing ♦ Artist/Design Selection Briefly describe your process for developing a design for the project, including selecting an artisVdesigner and what the criteria for selection will be. If an artist has already been chosen, identify them and how they were chosen. Artists will be identified through a standard call for art process.The Office of Arts&Cultural Affairs has a 14-year track record of facilitating successful calls for iYs Art on the River public art program. Proposals will be reviewed and scored by a panel of community volunteers and city officials. Criteria will include 1) Educational Value (attempt to engage as to the role of public transportation and promotion of environmental stewardship), 2) Aesthetic Value and Creativity (artistic merit), and 3) Community Appeal (family-friendly and add to the visual appearance of the area). Designs will be considered ineligible if they include business advertisements, any breach of intellectual property, or depict illegal adivities. ♦ Community Engagement Briefly describe how you plan to engage the communities in the surrounding neighborhoods throughout the projecYs planning, development, and implementation?And how do you plan to gauge community support for the project? : Within the grant cycle, the community will be engaged in 4 ways: 1) In addition to releasing our call for artists through typical'art' channels, we will work with the City's Neighborhood Development Coordinator to raise awareness and solicit designs via neighborhood meetings. 2) Volunteers from the City's Arts and Cultural Affairs Advisory Commission, Green Dubuque, and the Dubuque Transportation Advisory Board and representative(s) of the City of Dubuque's Transit Division will serve on the panel to review and choose from the submitted designs. 3) As artists are scheduled, the community will be notified via social media of locations where murals are in progress and encouraged to visit the artists at work. 3)We will host a public reception at the main Public Transit transfer facility upon completion of the murals in early October as a pre-conference activity for the 13th Annual Growing Sustainable Communities Conference. 4) On the day of the public reception, free bus passes will be available to any requesting one. 5) A public bus will be chartered to provide free guided tour of the murals, traveling the standard bus routes to see the network of murals. Upon conclusion of the grant cycle, we plan to continue to engage the community through ongoing mural tours, social media campaigns, and multi-month people's choice vote solicitation. Community support will be gauged through word of mouth feedback, regular surveys of the bus drivers, and engagement on social media. 7 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l If applicable, briefly list any programming you will coordinate to activate the space, either city-led or in partnership with other nonprofits. A tour of the sidewalk murals will be incorporated in the programming for the 13th Annual Growing Sustainable Communities conference to be held in Dubuque, October 20-21, 2020 organized by Sustainable Dubuque. We'll launch an extensive social media campaign to involve and inform residents about the project. Information will be shared at neighborhood meetings, newsletters, and NextDoor Neighborhood sites on an ongoing basis. A brochure will be created to provide a project overview and map; the brochure will be available at locations throughout the City but most importantly at Travel Dubuque,the City's downtown tourist information center, alongside the City's public art program brochures and the Walking Tour map of our building murals. ♦ Ongoing Maintenance Depending on how long the proposed project is intended to last, briefly describe your plans for maintenance, repair, and/or deinstallation of the project. The sites will be maintained through the year-round general maintenance by the City's Public Works Department. Exterior water-based traffic grade paint,which the City has successfully used in its recent Storm Drain Mural project, will be used for all murals; we do not anticipate touch up of the murals for 3-4 years. The murals will be inspected on a biannual basis. After 3 years, we will fully evaluate the success of the project, the state of the murals, and if touch up is needed and continuation of the project is desired by City Council. 10% contingency has been added to the budget in case of vandalism or unintentional damage due to weather that may require us to hire an artist to restore the mural prior to the end of 2020. Amount Requested (You may request $21,928.00 up to$25,000): Currency Type Selected: USD ♦ Documents Application Documents For document listed in purple below, click the'+� on the right and upload the corresponding document.All documents should be in PDF format. If you do not already have Adobe Reader, it can be downloaded for free here. Site Map (must be uploaded in PDF format): Attach a single-page map that clearly indicates location, 8 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l boundaries, and scale of the proposed site(s), as well as providing some context of the immediate surroundings. If helpful, you may sketch the boundaries of the asphalt art installation on the map. A screenshot of Google Maps satellite view is sufficient. Site Photos(must be uploaded in PDF format): Attach a single PDF with up to four(4) images of the project site(s) in its current condition. Please make sure the images are large enough to view clearly(we recommend one image per page). If the proposed project is on a piece of vertical infrastructure(e.g., highway underpass, traffic barrier, utility box), indicate on at least one photo exactly where the project will be situated. Site Owner Letter(must be uploaded in PDF format): If the site is City-owned, submit a letter affirming jurisdiction signed by the authorized government official. If the site is owned by a different entity or has joint ownership, submit a letter signed by all site owners indicating agreement for the site to be used for the project. Budget(must be uploaded in PDF format): Please use the Budget Template to input your budget information. After completing the template, please convert it to a PDF file before uploading it. Artist Work Samples(if applicable, must be uploaded in PDF format): If the principal artist(s) has been chosen, attach a single PDF with up to four(4) images of prior artwork by that artist(particular interest in public artworks). Please make sure the images are large enough to view clearly (we recommend one image per page). 6camples APPLICATION DOCUMENTS Ltr to Bloomberg Philanthropies re Bus Shelters.pdf Letter Added by Jennifer Petersen-Brant at 4:09 PM on December 12, 2019 Asphalt Art Site Photos-City of Dubuque.pdf Photos Added by Jennifer Petersen-Brant at 2:31 PM on December 12, 2019 9 of 10 12/12/19, 828 PM Bloomberg Philanthropies https://bloomberg.fluxx.io/grant requests/20762461?printable=l APPLICATION DOCUMENTS Asphalt Art Site Map-City of Dubuque.pdf Map Added by Jennifer Petersen-Brant at 1:59 PM on December 12, 2019 Asphalt Art Budget-City of Dubuque.pdf Financials/Budget Added by Jennifer Petersen-Brant at 1:40 PM on December 12, 2019 Banking Documents BANKING DOCUMENTS II � III Organization Documents ORGANIZATION-RELATED DOCUMENTS I Comments to Bloomberg Philanthropies: Collection of 4 representative site photos on single PDF submitted per recommendation of Bloomberg Staff, David Andersson. No Artist Work Samples were uploaded as we will be doing an open call for artists to solicit designs. 10 of 10 12/12/19, 828 PM Asphalt Art Initiative: 2019 Application Bloomberg . Philanthropies Name of City: Entername ofcit below Dubu ue Lead Applicant Name: Enter name of cit de artment below Cit of Dubu ue,Office of Arts and Cultural Affairs Fiscal Agent Name: Entername of o anization below Green Dubu ue Inc. Budget Narrative Please provide a brief budget narrative in the box below summarizing key cost categories and how the budget aligns with project deliverables. Please limit your response to 250 words or less. Enter Text Below e ey cos ca egones inc u e: ipen s o e pai o a is s o e pai per esign se ec e x esigns, i eage reim ursemen of up to$150 per artist(our intention is to draw artists from around the country to this project and anticipate a significant draw from Minneapolis, MN, Chicago, IL, Madison,WI, and communities throughout IA,we do not want travel costs to be a barrier to participation), Administrative costs include an estimated $1000 to be paid to the paid bookkeeperof Green Dubuque. Materials to include 30 gallons of traffic paint and 5 rolls of caution tape(—$750), Marketing and outreach to promote call for artists and community unveiling events ($4000), Costs related to community unveiling events including food and activities supplies($2000). The bulk of ourcosts are aligns with In-Kind Support Please provide a brief description of any in-kind support from the municipality(e.g. permitting, repaving, installing planters or traffic barriers, or long-term maintenance).You may also specify any in-kind support from outside sources, if applicable. Please limit your response to 100 words or less. Enter Text Below In-kind support to include: Office of Arts and Cultural Affairs to provide project management with direct oversight by the Arts&Cultural Affairs Coordinator and additional support from the Arts&Culture paid intern (estimated at 120 hrs between both positions,total wages $2675 exincluding benefits), Public Information Office to provide graphic design for development of marketing materials(estimated at 40 Indirect Rate(%) Please indicate the indirect rate requested by your organization. Indirect expenses are those that are not directly related to the program, but still necessary for the overall operations. They are usually administrative or facility-related costs such as executive suite, insurance, rent, utilities, telephone,etc. Please note that Bloomberg Philanthropies does not cover indirect costs that exceed 15%of direct expenses. EnterRate Below 0% Please provide a summary of your indirect costs Enter Text Below None requested Asphalt Art Initiative: 2019 Application Bloomberg . Philanthropies Submission: Dubuque:(City of Dubuque, Office of Arts and Cultural Affai Project Budget �-----------------------� Amount $ � Examples: � Category DBt311S(Pleaseprovideabriefdescriptionofardicipatedcasts �P��epopulatef)each %Of � � in each cat �y) cateyury) Total � Desiqn:artist fees,paid laborfor , Artist stipend($750 per mural for concept and I installation,site plan,traffic control plan, I Design implementation),Mileage reimbursements for 12,600 46% � etc. � artists ' ' Green Dubuque Bookkeeper,Graphic design � Labor: project management,volunteer � Labor by City PIO Office Project Management by A&C 4,655 17% � organizing,community outreach,data � Coordinatorwith support from A&C Intern (TBD) i collection, installation,etc. i Traffic paint,caution tape,selection of I Supplies:painting materials, bollards, I Supplies miscellaneous brushes, marketing and outreach 5,041 18% � reflective tape, marketing and outreach � materials(social media,ads,brochures) � materials,data collection,etc. � I I Costs related to community engagement events o ' ' Other 5,287 19/o � Other:Event fees,permit fees,any � (reception,bus passes), 10%contingency , , othercosts not referenced above. �-----------------------� Total Direct Costs 27,583 100% Total Indirect Costs 0 0% Total Pro'ectCosts 27,583 Project Support(applicant to populate as applicable) Funders Amount($) %of Total Bloomberg Philanthropies* 21,928 79% City of Dubuque Transit Division �� 1,000 4% City of Dubuque Office of Sustainable Communities 1,000 4% City of Dubuque Public Information Office(in-kind) 980 4% City of Dubuque Office of Arts&Cultural Affairs(in-kind) 2,675 10% 0% 0% .......................................................................................................................................................................... 0% .......................................................................................................................................................................... 0% .......................................................................................................................................................................... 0% .......................................................................................................................................................................... 0% Total Pro'ectSu ort 27,583 Variance 0 `Amour�to be r�uested fran BP if application is selected as a winner.Awards are up to$25k. 1 �y",��,� �'��r � ,ir. � � � ' '\ � .1'�'�' ta. . 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L . 1�'- lY � .. . . . + _r� ` � .. 1s r•' .I/� � '. _ ,. • � � Li 1 _l • � .T Y ✓JR � � � . � .� I , . - ___� � � ' . . �' . �� .,! h:T�„ �'_ _ -- _ _ __ . • — — _ � �� -y, ' �0,-� �y� ry� - -� .� , � 5 � 'e♦ . - �__ r _ �. .� . �Y/�Il-� ��W��Q .q �l/ J.�(� —,�{,, �� y �r,�'� II�� . �� ;.5�� '�._ � _�. ��--�d�� e��,'� '� • u � � �i�j' D3+" • ��r'fl>... '� h.��C� � 4 !�� Q = City of Dubuque Bus Shelter location THE��TYOF 14 sites proposed for Sustainability Awareness Sidewalk Mural Project DuB E Masterpiece on the Mississippi �.�.r-- .�c+:�' �� ' I I � \ +�� 7�'1 �� L � , . � . �/� F� ��,� � � ry�� ,�c.l u � . � �. 1 •�i. i., i ��-S.y �,,�y� ,}.� . - ' ! �� 'r�.'��,��i .�.1 ��- � � �a 7 . '�� — . , �_� � r 1 j t { fF' � _ �, . ` k � � r�*r � ^ 't ,. r � r v�i.�:. � � � �� -�,— _ � � ��M �:�1 � �- �,, ' �.� � - L'�,y� �� _ .�'� - i',�' "i!!:. YL�. �Y r.•�.Y� � 'b�l I ��. �_�� Y. _ � % �`�0� ' c ,1 S,�1F .� � � ,!�' `u I j�, ti�� i� �� _�.�� .. ' . � jl � r'� # � _ m . � ,. ,, o � , �' ��Y � �, ��-. _ �� ::� _ �_� � �"'�►�^w�w.—� _..._- , ' + �,� ,�i� ��I � � �.i� / — -. , � � �� . � . , .�. ��. �,; — :��,�`� ' _ R _ :. . ._.._. �: � ci;¢ � `�. _ � '.'�,��-..;.:,'�+`T'..--••---Yws"' �/, Site at Jackson St &E 24th St,42.516732 -90.67133 Site at 22nd St at Bee Branch overpass, 42.515307 -90.667466 , �� _. � � � _ �� : � � �'� � .. �- ;1� '��•' ��`��` ��'��- ��.�_�I� � :.�,t I � � �. 1 � ,� f �� ,. �� , �rn ��r�' � �I ✓�= s " -" � , y �, � ■��■ ■�■ ■r.�c- �iew� r��tr��>>�• � . i�1��\��• ■�Y t��• � = 1� �:��_� ''„� ��. � �� " ' . �� ■■■■ ` �, ,� �� _ �,: i — _ ■■ ■��■ � �� a�' � �,i ' r�� — — ' � � `' �r �� o a �9dl�vl,�-. ►�, �� . ��— _ "'? = �# i Il � � . . �� 3� ��. � ��, - �` - _-_ _. � � i-- - �� _ , _ �+r � _ r� ,_ . ��', . - • _ �. - �` `�._ __ _ .- ' (' , � .i4.,.ti- �-'� - � � _�s�w�' '�'. • �,,,_ , _, '; s . - ..., �� .. � . . - � �.a �z.�� `��`"`.r""'�""�`� �_ ..� �� '�:`-__...-- ¢ �y-:,t . �r��. ��S_-- - ' ,. _ �'" z _� e � �A► ' ��. _ -.� : _ _ w _�r , _ _ . _, - . ..�._�` � �- . . � _._ � �.,� . � _ ,� � .,,� :�� - � . - ;,� � .. _ - �- � �� , - �=� . -�= - '� . Y �� .�.�; : � �.�A�.�..�:� . Site at Locust St &W 6th St, 42.499063 -90.667384 Site at N Grandview Ave near University Ave round-about, 42.497929 -90.687924 The four sites above with the transparent yellow overall representing the possible sidewalk mural boundaries are representa- THE CITY OF tive of the 14 bus shelters identified in the grant request. They range from being in densely developed downtown commercial DUBE locations, 2 of our local college campuses, senior housing developments, older residential neighborhoods with a large num- Masterpiece on the Mississippi ber of walkers and high percentage of persons in poverty, newly developed high traffic commercial areas, and an industrial park.