Fountain of Youth Work Session Copyrig hted
March 1, 2021
City of Dubuque Work Session - Top # 2.
City Council Meeting
ITEM TITLE: 5:45 PM - Fountain of Youth
SUM MARY: Caprice Jones of Fountain of Youth and Alison Fuller of Driftless
Consulting will present a report on the organization's Strategic Plan.
SUGGESTED
DISPOSITION:
ATTACHMENTS:
Description Type
Fountain of Youth Work Session-MVM Memo City Manager Memo
Staff Memo Staff Memo
Presentation Supporting Documentation
Dubuque
THE CITY OF �
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TO: The Honorable Mayor and City Council Members
FROM: Michael C. Van Milligen, City Manager
SUBJECT: Fountain of Youth Work Session
DATE: February 23, 2021
Economic Development Director Jill Connors is transmitting information for the Fountain
of Youth Work Session. Caprice Jones from Fountain of Youth and Alison Fuller of
Driftless Consulting will be presenting.
�
Mic ael C. Van Milligen
MCVM:jh
Attachment
cc: Crenna Brumwell, City Attorney
Cori Burbach, Assistant City Manager
Jill M. Connors, Economic Development Director
Dubuque Economic Development
Department
THE CITY OF � 50 West 13th Street
All•AmericaCiiy Dubuque, lowa 52001-4864
U� � NA°NA"�`}'"�� Office(563)589-4393
1 I I�I TTY(563)690-6678
http://www.cityofd ubuq ue.org
2007*2012*2013
Masterpiece on the Mississippi 2oi�*Zoi9
TO: Michael C. Van Milligen, City Manager
FROM: Jill M. Connors, Economic Development Director
SUBJECT: Fountain of Youth — Work Session
DATE: February 18, 2021
Caprice Jones from Fountain of Youth and Alison Fuller of Driftless Consulting will be
presenting a report March 1, 2021 at 5:45 p.m. on the organization's Strategic Plan.
Executive summary
• Founded in 2016, the Fountain of Youth has been providing critical programming to support
individuals experiencing poverty.
• Last year, Fountain of Youth served 36 individuals living in poverty and 39 community members
directly. In addition, our Facebook live streams reached almost 20,000 members of the Dubuque
community, educating them on the challenges facing people living in poverty.
• Today the need in Dubuque is greater than ever as poverty rates increase - 16% of Dubuque families
are living below the Federal Poverty Level.
• Fountain of Youth is uniquely positioned to provide individualized support to people in need.. But, in
order for the Fountain of Youth to grow impact in the years to come, we need to invest in solidifying the
foundation today. Our plan focuses on 3 components:
1) Program: enhancing and codifying our programming to grow impact
2) Partnerships: building more and stronger partnerships in the community
3) Organizational Capacity: strengthening the organizational and financial capacity to support
future growth
Strategic plan contents
• Defining the need
• Fountain of Youth's model and intended impact
• Financial projections and fundraising
• Implementation planning
Fountain of Youth works to support individuals on their
journeys out of poverty
Vision: Eradicate poverty
Mission: To change the mindsets that contribute to
generational poverty through community collaboration,
resource sharing, mindfulness, and education
Fountain of Youth has identified several barriers to breaking
out of generational poverty
Many people are stuck in a cycle of generational poverty. There are several key barriers that often prevent
people from breaking out of that cycle:
• Those living in poverty:
o Lack of understanding of generational poverty and their own needs
o Fixed mindset about what is possible
• . • - • • • • The community:
o Lack of understanding of the true barriers that exist
o Lack of knowledge about how the community can and should support lifting people
out of generational poverty
. .
• Many lack access to resources necessary to break out of the cycle of poverty, such as:
food, housing, skills development/education, employment opportunities, health services
� (including brain health)
: , - ,
• Many people living in generational poverty suffer from brain health issues that go
unaddressed and inhibit change
• Systemic racism, sexism, and classism make accessing and navigating resources even
.
more challenging for many people living in poverty
• In addition, existing processes and regulations present added barriers (e.g., financial
structures, legal precedents, etc.)
1/3 of Dubuque families are surviving at just 200% of the
Federal Poverty Level, and poverty rates are rising
The City of Dubuque recently conducted a study on poverty which resulted in the Dubuque Community Equitable Poverty
x � . .
Preventi�on Plan. The study highlighted the significant numbers of people living in poverty in Dubuque.
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Experts agree that the Federal Poverty Level (FPL)
Official Pc��erty Measure �OPM� SignEficantly underestimates what it takes to cover the most basic
��;��;��,L�e__�.� J Untfer�stimates Po�erty L��els needs in today's society. Astaggering 16% of the
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, � � ��-������ � � � • � ��� �� _ � = * � , - Dubuque population lives below that level :; * :,
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Dubuque's poverty rates are significantly to rise. �� �
above the state of lowa - 16% for Dubuque vs. '` " �
11 .2°/o for the state - and trending upwards 1°% �5' z6°'
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The need for FOY's programs is greater than ever and
community members cite FOY's 1:1 work as critical
Key stakeholders in the City of Dubuque identified pressing needs and the ways Fountain of Youth
could address them:
• Increased coherence and connection between organizations supporting people living in poverty
• Advocacy to anchor institutions in the city (e.g., banks, colleges) to support and enhance supports
for those living in poverty
• Direct work with individuals to support their efforts to break out of the cycle of poverty
"If there is one thing that's not going to get done in the community if Fountain of Youth isn't
doing it it is the 1 :1 work with individuals."
"[We should] channel Fountain of Youth's energy to do...more of the work with individuals and
leverage other orgs in the community to [play a coordinator role]."
Source: Focus group of key city stakeholders
Strategic plan contents
• Defining the need
• Fountain of Youth's model and intended impact
• Financial projections and fundraising
• Implementation planning
The Fountain of Youth's focus is on deep individual impact
through 1:1 and small group coaching
2019 2020
The COVI D 19 Pandemic
made it more challenging to 36 participants in poverty
66 participants in serve participants in person,
poverty but FOY continued to focus � 88% employment rate
on deep individual impact
� 97% 39 community participants
employment FOY also added direct
rate programming aimed at � 20% became change
changing the mindsets of leaders, working as
community members mentors to those
living in poverty
� ,�� �>>���nr������� - �-�ts em hasize how the Fountain of Youth hel ed
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�F;,; , �; ��,� I worked on my patience in parenting and being a wife in my third phase. I have gathered not only
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���`�� r��= -��-=, skills to help with my parenting, but I also learned a lot about myself. Throughout all three phases,
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��� ���� � �� �� , mana e stress has hel ed me tremendousl . I look forward to Post Partners in Chan e."
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accomplishing the goal of getting my license. It really felt good to pass the =
test. It was hard at first and other things popped up in my life that made it difficult, but I realized it � _ _ �' ` ,
was a learning curve. I went in with the mindset that I could do it, and I passed. Now the most � `�
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t-�:_� a job and keeping a job so I can purchase a car to get around to the �� -� � � ,,; � �- �
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- '2021 Partners in Change member, Spahn and Rose Partnership intern °er ��\ �' '.� � � .
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. - ..,�` "I came from a dark place. I was struggling with addiction and self-worth issues. The Fountain of
'"�� Youth has helped me face those issues. It challenges me and pushes me, and continues to
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.. ,-�,��' challenge and push me, to help discover and improve the true me. The Fountain of Youth helps
� '� eo le 'ust like me who want to chan e and are ushin for chan e. It has hel ed me become a
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��.:. �1� '6�` =�:: .= better parent and get my kids back."
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'' � -January Taylor, 2019-2020 Partners in Change graduate
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F�t���,����o� Youth reached almost 20, 000 community me� bers
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and understanding o t e chal enges facing people living in poverty
Looking to the future, Fountain of Youth seeks to continue
to impact several stakeholder groups
PARTICIPANTS FAMILIES
Mindsets/education:
• Understanding of generational poverty and their own
needs Mindsets/education:
Developing maturity and self-confidence • Understanding of generational poverty
• Acquiring a growth mindset • Understanding of how to work together to achieve goals
Quality of life: Quality of life:
• Increasing income • Gaining trust in the community and resources available to
• Developing skills them
• Acquiring a job/career
I • Experiencing safety and security
�
� PARTNERS/OTHER ORGS COMMUNITY
Effectiveness: Mindsets and education:
• Organizations working effectively together to enhance • Understanding of the barriers to breaking out of �
support for those in generational poverty (complementing generational poverty
vs. duplicating services) • Support for solutions to generational poverty
- 1 - - ' . 1 " 1 � 1 / 1 • • . 1 1 . " 1
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Programs working 1 :1 and in grou s �e�;� ' � ' ' �
with individuals living in poverty t �B�'
support the building of individual � �
success plans � 1 T� .
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� Programs focused on sharin dat
� stories of participants to a broade _ � _ _ � .
o audience � � � _
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. • • - � • .
Programs working individually and in _ � � . �
groups with community members to �� � , � _ �
build understanding, awareness, and �
� - • - - . • •
support for individuals living in poverty _ �� _ , �
. - . • - • . -
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� Partnerships with organizations and
� aovernment entities to improve t %���
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FOY targets both individuals and the broader community
through programs
.
Program Format Description Timeframe
Participants develop individual success plans related to knowledge
Individual of self and others, citizenship, life skills, education, health, professional 2_6 months
. . . . .
Partners in success, or financial literacy (general population and jail population)
. . .
Change New! PIC will be also be adapted to a jail setting
� � ' Individual Continued 1 :1 individual support as needed up to 6 months
• • Su ort rou for co nitive behavioral intervention and the
Real Talk Group de e op ent of mindfu�lness and critical thinking Ongoing
. . . .
• - � Large virtual Educating the broader community and inspiring others living in poverty g g
� � , � ' Awareness audience by sharing data and individual stories On oin
Individual meetings with community members who are not living
Individual in poverty but want to understand more deeply what the experience of 1 month
.
� Community poverty is
in Change
, • • , Grou Group meetings with community members who are not living in 1 month
p poverty but want to work with a group to build understanding
Partnerships with many types of organizations and
individuals are critical to FOY's success
.
►rganizations that
Other A//IeS 1l1 upport the mission
service f�l e �711SS1Or1 Y engaging in
.
\ 'ommunity in
provide support c pl'OVI el'S hange or actively
services for elping P/C
individuals l�v�ng �r� participants (e.g.,
poverty (e.g., brain through hiring)
health, housing)
Fun d ers �rganiza tions or
nd�v�duals who financ�ally
support FOY's work
The focus of this strategic plan will be on solidifying FOY's
foundation to ensure growth with quality
Priorities
Enhance and Codify Current Programming to
, Deepen Impact
. . ,
Grow the Number of Participants Served
Strengthen the Fountain of Youth Brand
Develop and Deepen Partnerships
Grow and Support a Strong Organization
' ' ' Strengthen the Financial Foundation
FOY's strategic plan will play a key role in the City's broader
efforts to address poverty
. . . . . . . - - .
• � � . ' � • . . • • • �
� • � • • • • • • •
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. . �� Support mentoring programs Partners in Change
� . .
„ to assist poor in getting jobs
• �•- and Financial Literacy Jail Program
. . . '�h ., . .. , .
. . .
'• � � �� � � • Continue to support &
enhance mentoring of persons Partners in Change
�� � � /� � returning from incarceration Jail Program
. . . . .
' -' ' �- � ' —• Keep Talking (e.g. Real Talk,
� ��,` ` � � � � Switching Places). Use "All Real Talk
�' Community Reads" via library '°`Wareness (reaching a
►� � to read, "So You Want to Talk broad audience virtually)
� �" ` About Race." Community in Change
.
_ - "' �- FOY plans to build and
- Several practices relate to deepen partnerships
• - forming councils and bringing Community in Change
key players together Ultimate goal of eradicating
poverty
Growth in participants will be moderate during this plan
period as FOY focuses on solidifying the foundation
PLUS: 15-20K people per year
engaged through virtual or
Tot2�l Par�icip�r��� �� Progr�m b� Y��r �projecte�� in-person group programming
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In order to execute on this plan, FOY will need to grow the
current organization
Sets the programmatic
_ � _ � vision, drives partnership
Oversees all operational development, and provides
and financial functions for direct service to participants
the organization. � ' � ' ' ' �
Manages implementation
of strategic plan Manages delivery of
programming and leads
continuous improvement
, • . • process for all programs
Develops and implements � _ _ � � _
engagement and
fundraising strategies
Supports delivery of all
programming. First hire
., - . project manages codification
Supports the whole team - process
with administrative tasks
Strategic plan contents
• Defining the need
• Fountain of Youth's model and intended impact
• Financial projections and fundraising
• Implementation planning
Fountain of Youth is working to increase and diversify
funding sources
Histarical Revenue Sources �$K}
$340 $254,��6
� Program �ncame
G rants
Fundraisers
Danatians
$200
$1�5,1�5
$100
$D
2�19 2�2�
Over the next 3 ears, FOY will need to raise �$1.3M to
y
support the strategic plan
Projected Funding Need �$K}
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Strategic plan contents
• Defining the need
• Fountain of Youth's model and intended impact
• Financial projections and fundraising
• Implementation planning
FOY has 5 key priorities for the strategic plan and several
specific initiatives within each
Priorities Initiatives
Enhance and Codify • Codify each program's current approach and components
Current Programming to • Make adjustments to enhance and deepen impact
, Deepen Impact • Track key outcomes
. .
Grow the Number of • Execute on moderate growth plans to increase participants in current programs
Participants Served • Adapt PIC program to a jail setting
Strengthen the FOY • Develop marketing materials describing the programs and impact (to increase participants and
Brand supporters)
Build new and deepen existing partnerships with:
� , • • Other service providers to ensure coherence of services, increase referrals, and reduce
Develop and Deepen duplication
Partnerships • Critical allies to build understanding and improve outcomes for participants (e.g., through job
opportunities)
• Funders to support FOY
Grow and Support a • Align job descriptions to strategic plan and ensure strong onboarding for new staff, with a
Strong Organization specific focus on consistency of high quality program delivery
• � - - • - • Evolve and build capacity and structure of the board
. . .
Strengthen the Financial • Enhance annual budgeting process
Foundation • Execute on a fundraising strategy to increase and diversify funding sources
FOY will track a set of key metrics and indicators to assess
our impact and progress against goals
. • . . • . . . • .
Outputs:
• # clients in each program These metrics will be tracked
• # sessions attended from client intake through 2 More low-income individuals in
• # clients pursuing each goal/track years after completion of the Dubuque are gainfully employed
program (as relevant)
outcomes: Recidivism is decreased for
• Employment:
o Clients improve Career Progression Development Skills Dubuque
o Clients without a job found a job
o Clients with a job retain their job Fewer Dubuquers have
• Education: substance-abuse related relapses
o Clients further their education
o Clients complete their education program
• Personal and Life Skills: LOW-income families and
o Clients improve Financial Literacy Knowledge communities have a higher quality
o Clients use better personal financial management
o Clients improve knowledge of self and others of life
o Clients learn basic life skills
o Clients improve feelings of citizenship and connection to the community
o Clients improve health and wellness knowledge