Downtown Master Plan Update Request for ProposalsCity of Dubuque
City Council
ACTION ITEMS # 3.
Copyrighted
August 3, 2026
ITEM TITLE: Downtown Master Plan Update Request for Proposals
SUMMARY: City Manager recommending City Council approve the
Downtown Master Plan Update Request for Proposals
approved by the Long -Range Planning Advisory Commission
at its July 15, 2026 meeting in accordance with Section 15-2-
13 of the City Code.
RESOLUTION Authorizing The Release And Posting Of The
Request For Proposals For The Downtown Master Plan
Update, City Of Dubuque, Iowa
SUGGUESTED Receive and File; Adopt Resolution(s)
DISPOSITION:
ATTACHMENTS:
1. MVM Memo Downtown Master Plan Update Request for Proposals
2. Staff Memo - Downtown Master Plan Request for Proposals
3. RFP for Downtown Master Plan Update
4. Resolution
5. LRPAC Recommendation to City Council
6. CIP - Downtown Master Plan Update
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THE CITY OF
DUBE
Masterpiece on the Mississippi
TO: The Honorable Mayor and City Council Members
FROM: Michael C. Van Milligen, City Manager
SUBJECT: Downtown Master Plan Update Request for Proposals
DATE: July 28, 2026
Dubuque
AI WIN av
2007-2012.2013
2017*2019
Planning Services Director Wally Wernimont is recommending City Council approve the
Downtown Master Plan Update Request for Proposals approved by the Long -Range
Planning Advisory Commission at its July 15, 2026, meeting in accordance with Section
15-2-13 of the City Code.
The Update will allow for an in-depth look at the current conditions in downtown
Dubuque and what has changed since the original Downtown Master Plan was adopted.
The plans and studies related to downtown will also inform this effort. These sources of
information, along with input from the community, will help the consultant and planning
team to develop recommendations to guide the future development of downtown during
this period of growth and change.
There was $150,000 approved in the City's Fiscal Year 2027 Budget for this project.
I concur with the recommendation and respectfully request Mayor and City Council
approval.
v
Mic ael C. Van Milligen
MCVM:sv
Attachment
cc: Crenna Brumwell, City Attorney
Cori Burbach, Assistant City Manager
Wally Wernimont, Planning Services Director
Jill Connors, Economic Development Director
Maddy Haverland, Housing & Community Development Director
Matt Kalcevich, Parks & Recreation Director
Ryan Knuckey, Transportation Services Director
Antonio Mouzon, Office of Community Impact & Neighborhood Support Director
Nate Steffen, Civil Engineer
Shena Moon, Associate Planner
Chris Happ Olson, Assistant Planner
Jason Duba, Assistant Planner
Page 1220 of 1281
THE CITY OF
DUB El
Masterpiece on the Mississippi
TO: Michael C. Van Milligen, City Manager
FROM: Wally Wernimont, Planning Services Director
SUBJECT: Downtown Master Plan Update Request for Proposals
DATE: July 28, 2026
Dubuque
All -America City
2007-2012.2013
2017*2019
INTRODUCTION
The following memo is to request City Council approval to authorize the release and posting
of a Request for Proposals (RFP) for the Downtown Master Plan Update.
BACKGROUND
The Downtown Master Plan was adopted on February 2, 2004. The Downtown Master Plan
Update is on the City Council's 2025-2027 list of High Priorities. This request supports six of
the seven City Council goals:
• Healthy and Safe Community
• Robust Local Economy: Diverse Businesses and Jobs with Economic Prosperity
• Livable Neighborhoods and Housing: Great Place to Live
• Sustainable Environment: Preserving and Enhancing Natural Resources
• Connected Community: Equitable Transportation, Technology Infrastructure and
Mobility
• Diverse Arts, Culture, Parks and Recreation Experiences and Activities
Since the implementation of the Downtown Master Plan in 2004, the City has adopted a
number of other plans which will help inform and guide our work:
• Imagine Dubuque Comprehensive Plan (2017)
• Historic Millwork District Master Plan (2009, updated in 2024)
• Central Avenue and White Street Corridor Study (2025)
• Smart Parking Management Plan (2024)
• Parks and Recreation Plan (2026)
• Community Climate Action & Resiliency Plan (2013)
• Equitable Poverty Reduction & Prevention Plan (2021)
• Architectural Guidelines (2014)
The following plans may provide additional context to this planning process:
• Port of Dubuque Master Plan (2002)
• Washington Neighborhood Plan (2009) and Market Analysis (2019)
• Dubuque Metropolitan Area Transportation Study (DMATS)
o Long Range Transportation Plan 2050 (2021)
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Page 2
o Dubuque Regional Bicycle and Pedestrian Network Plan (2023)
o East Central Iowa Transportation Safety Plan (2025)
Several other community efforts are underway to improve downtown Dubuque:
• Dubuque Downtown Development Strategy (Dubuque Forward, 2026)
• Envision 2030 (Community Foundation of Greater Dubuque & Dubuque Area
Chamber of Commerce, 2025)
The City Council has also adopted a variety of housing initiatives and incentive programs to
encourage residential development and reinvestment in the downtown. These efforts have
supported the rehabilitation and adaptive reuse of numerous historic buildings while helping
stimulate new private investment. In addition, several proposed downtown infill housing
developments are expected to create hundreds of new residential units, expanding housing
choices, increasing downtown population, and further strengthening the vitality of the urban
core. These investments underscore the importance of ensuring the Downtown Master Plan
reflects current market conditions, housing needs, and future development opportunities.
The Downtown Master Plan Update will also occur during a period of significant public and
private investment that will shape the future of downtown Dubuque. Major projects currently
underway or in advanced planning include the new Dubuque Museum of Art, the University
of Dubuque John and Alice Butler School of Osteopathic Medicine, the 14th Street Railroad
Overpass Project, continued investments in the Port of Dubuque, Chaplain Schmitt Island,
the Historic Millwork District, and the Five Flags Civic Center, as well as the JULE Areas of
Persistent Poverty Transportation Study and the Police and Fire Department Space Needs
Study. Collectively, these initiatives will influence land use, transportation, economic
development, housing, public infrastructure, and community amenities, making this an ideal
time to update the Downtown Master Plan to coordinate these investments within a unified
long-term vision.
The Update will provide an in-depth assessment of current conditions in downtown Dubuque
and identify how the area has evolved since the original Downtown Master Plan was
adopted. Existing plans and studies related to downtown, together with community input, will
inform the consultant's analysis and recommendations. This collaborative planning process
will help establish a comprehensive vision and implementation strategy to guide the future
development of downtown during this period of growth and change.
DISCUSSION
An RFP committee was established to assist with the development and review of the
Request for Proposals (RFP). The committee has completed its review of the RFP and
recommends that the City Council authorize its release and posting to solicit proposals from
qualified consultant teams. Members of the RFP Committee are:
• Wally Wernimont, Planning Services Director (Project Manager)
• Jill Connors, Economic Development Assistant Director
• Maddy Haverland, Housing & Community Development Assistant Director
• Matt Kalcevich, Parks & Recreation Director
• Ryan Knuckey, Transportation Services Director
• Antonio Mouzon, Office of Community Impact & Neighborhood Support Director
• Nate Steffen, Civil Engineer
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Page 2
• Shena Moon, Associate Planner
• Chris Happ Olson, Assistant Planner
• Jason Duba, Assistant Planner
The Long -Range Planning Advisory Commission reviewed the Downtown Master Plan RFP
at its July 15, 2026, meeting in accordance with Section 15-2-13 of the City Code. The
Commission discussed the project scope, planning process, study area, and how the
Downtown Master Plan will build upon and coordinate with existing City plans while
addressing key issues such as transportation, parking, housing, infrastructure, and economic
development. The Commission voted 7-0 to recommend approval of the Downtown Master
Plan Update RFP (see attached letter of recommendation).
BUDGET IMPACT
The City's FY27 budget includes $150,000 in the Capital Improvement Program under
Project No. 6254000006, designated for the Unified Development Code (UDC) update.
RECOMMENDATION
I respectfully request City Council authorization to release and post the Request for
Proposals (RFP) for the Downtown Master Plan Update.
Enclosure
cc: Jill Connors, Economic Development Assistant Director
Maddy Haverland, Housing & Community Development Assistant Director
Matt Kalcevich, Parks & Recreation Director
Ryan Knuckey, Transportation Services Director
Antonio Mouzon, Office of Community Impact & Neighborhood Support Director
Nate Steffen, Civil Engineer
Shena Moon, Associate Planner
Chris Happ Olson, Assistant Planner
Jason Duba, Assistant Planner
Page 1223 of 1281
REQUEST FOR PROPOSAL (RFP)
THE CITY OF
ISSUE DATE: August 4, 2026
T TT T
DU �L{ r
CONTACT: Wally Wernimont, Planning Services
Director
PHONE NO: 563-589-4210
Masterpiece on the Mississippi
EMAIL: wwernimo@cityofdubuque.org
SUBMIT PROPOSAL/OFFER PRIOR TO:
SUBMIT TO:
CLOSING DATE: September 1, 2026
SEE Section 8.0
CLOSING TIME: 12:00 P.M. Central Time
FAX NOT ACCEPTED
DESCRIPTION:
Professional Services for a Comprehensive Update
to the City of Dubuque's Downtown Master Plan
RECEIPT OF PROPOSAL ACKNOWLEDGEMENT
If you are considering a response to this RFP, please mark the box to
0 the left, fill in the information below and return this sheet as a confirmation
that you received this RFP.
NO RESPONSE REPLY
If you do not want to respond to this RFP at this time, please mark the
box to the left, fill in the information below and return this sheet only.
COMPANY NAME:
DATE:
MAILING ADDRESS:
CITY/STATE:
ZIP CODE:
AUTHORIZED SIGNATURE:
PRINTED NAME:
TITLE OF AUTHORIZED REPRESENTATIVE:
EMAIL:
PHONE:
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THE CITY OF
UB TE
Masterpiece on the Mississippi
Dubuque
MI-A■erim City
N4l1IXJALm'IC LFMAIF
2007-2012-2013
2017*2019
CITY OF DUBUQUE
PLANNING SERVICES DEPARTMENT
REQUEST FOR PROPOSAL
Professional Services for an Update
to the City of Dubuque's Downtown Master Plan
Page 2 of 28
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RFP ORGANIZATION
The City of Dubuque Planning Services Department
Update to the City of Dubuque's Downtown Master Plan
City of Dubuque, Iowa
Table of Contents:
1.0
Introduction..................................................................
2.0
Project Objectives.........................................................
3.0
Community Background ..................................................
4.0
Project Scope of Services ...............................................
5.0
Use of City Resources ....................................................
6.0
Information to be Included in the Proposal ..........................
7.0
Proposal Question and Answers .......................................
8.0
Submission Requirements ...............................................
Appendix A
Consultant Evaluation Selection Process ...........................
Appendix B
RFP Rules and Protest Procedure ....................................
Appendix C
City of Dubuque Contract Terms and Conditions ..................
Appendix D
Insurance Requirements .................................................
4
4
7
8
11
12
15
16
18
21
23
28
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THE CITY OF
DUB TE
Masterpiece on the Mississippi
Consultant Professional Services
Request for Proposal
1.0 INTRODUCTION
The City of Dubuque Planning Services Department is soliciting competitive sealed
proposals from qualified and experienced professional consulting firms or teams
(Consultant) to update the City's existing Downtown Master Plan which covered commerce;
culture, education, & entertainment; historical features; public space and open areas;
residential living; and transportation.
The purpose of this Request for Proposal (RFP) is to outline the scope of work, describe
information to be provided in the proposal, and share the process which will be used in
selecting a successful Consultant to complete the project. The Consultant will be required
to produce all products defined in the Scope of Work, with assistance from staff and the
Project Team.
A link to the RFP and related documents is posted on the City of Dubuque website provided
below. As well, you may sign up for bid notifications for the future on that page.
Request for Proposal website: https://www.cityofdubugue.org/bids.aspx.
2.0 PROJECT OBJECTIVES
The Downtown Master Plan Update will provide a comprehensive vision and strategic
framework to guide future development, investment, and revitalization efforts in Dubuque's
downtown core (see map below). It will focus on enhancing livability, economic vitality,
historic preservation, and connectivity to ensure a vibrant urban center for all residents and
visitors. The Downtown Master Plan Update has been identified as a City Council High
Priority for FY 2025-2027.
The City of Dubuque's primary goals and expectations for the update include:
• Foster a downtown that serves as a complete neighborhood where people can live,
work, learn, shop, recreate, and access daily services.
• Support a diverse range of housing opportunities that accommodate residents of
different ages, incomes, and household types.
• Strengthen downtown as the region's center for employment, entrepreneurship,
arts, culture, entertainment, and tourism.
• Encourage high -quality infill development and adaptive reuse that complements
downtown's historic character and urban form.
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• Identify opportunities to activate vacant and underutilized properties through
strategic redevelopment and public -private partnerships.
• Enhance public spaces, parks, plazas, and streetscapes to create welcoming
places for gathering, recreation, and community events.
• Improve connections between downtown districts, adjacent neighborhoods, the
Mississippi River, educational and cultural institutions, and regional trail systems.
• Improve the streetscape, making it safer, easier, and more enjoyable to walk, bike,
and take transit downtown while incorporating additional street trees, landscaping,
green infrastructure, and amenities that enhance the public realm.
• Promote safe, accessible, and equitable mobility for people of all ages and abilities,
regardless of whether they walk, bike, use transit, or drive.
• Preserve and celebrate downtown's historic buildings, cultural resources, and
unique identity while supporting thoughtful redevelopment.
• Identify opportunities to incorporate sustainable development practices, green
infrastructure, urban forestry, and climate resilience into future public and private
investments.
• Strengthen downtown's role as an economic engine by supporting business
recruitment, retention, workforce development, and innovation.
• Promote a vibrant public realm through placemaking, public art, programming, and
year-round activities that attract residents and visitors.
• Engage diverse and representative members of the community through a variety of
input opportunities to ensure the Downtown Master Plan reflects the public's and
City Council goals and priorities.
• Develop a prioritized implementation strategy that identifies short-, medium-, and
long-term actions, responsible partners, potential funding sources, and
performance measures to track progress.
Several recent and upcoming developments represent a growing momentum to revitalize
and enhance downtown.
• Redevelopment of numerous buildings in the Historic Millwork District for residential,
office, and commercial uses. New condo units are under development.
• Anticipated development of a new City park in the Historic Millwork District at the
corner of loth and Elm streets in the place of a surface parking lot.
• Mixed -use redevelopment of previously vacant buildings such as 790 Main Street,
1301 Central Avenue, and 1700 Central Avenue.
• Renovation of the Roshek Building for Cottingham & Butler and UMB Bank.
• Construction of a new childcare center by Cottingham & Butler.
• Upgraded parking technology in the City's parking ramps.
• Anticipated upgraded parking technology for the City's on -street parking spaces,
surface lots, and enforcement officers.
• Transfer of jurisdiction of Central Avenue and White Street to the City of Dubuque
when US Highway 52 was rerouted to Dyersville and the Southwest Arterial. This
allows the City to consider changes to these streets.
• Anticipated construction of a widened sidewalk on Central Avenue and a two-way
bicycle track on White Street.
• Installation of the City's first bike lanes on 9th and loth streets.
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• Anticipated establishment of the University of Dubuque College of Osteopathic
Medicine in the former Prudential building at 5t" & Main.
• Construction beginning on a five -story mixed -use building across the street from the
medical school on the site of a former City -owned surface parking lot.
• Construction of the new Dubuque Museum of Art campus.
• Dubuque Forward's Downtown Development Strategy.
• Anticipated update of the City's Unified Development Code.
• Anticipated refinement of the City's transit routes through an upcoming study.
• Anticipated construction of an elevated street crossing over railroad tracks at 14t"
and Pine Streets.
SEE STUDY AREA MAP ON NEXT PAGE
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Page 1229 of 1281
ttown''Master Plan
Study Area :.
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3.0 COMMUNITY BACKGROUND
The City of Dubuque is located on the Mississippi River in northeastern Iowa, adjacent to
Illinois and Wisconsin. As Iowa's oldest city chartered in 1837, Dubuque is a community
well known for its historic and architectural beauty. The city is over 30 square miles in area,
with a population of nearly 60,000 people. The community has a stable and diversified
manufacturing base and a growing service sector. Dubuque is the major retail, medical,
education, and employment center for the tri-state area. Tourism continues to be a major
economic force in the community. The City website is www.cityofdubuque.org.
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The City of Dubuque is governed by an elected Mayor and City Council and managed by a
City Manager. The City funds a full range of municipal services. City government works in
collaboration with the private and non-profit sectors to promote economic development and
sustainability. Sustainability and downtown, neighborhood, and riverfront planning and
revitalization are long-standing priorities of the City Council. Explore the City Council goals
and priorities.
Downtown Dubuque is the historic, cultural, and economic heart of the community,
uniquely situated between the Mississippi River and the city's iconic limestone bluffs. Its
compact, walkable street network is defined by a remarkable collection of historic
architecture, including commercial buildings, warehouses, civic landmarks, churches, and
industrial structures that reflect Dubuque's rich history. Downtown is home to a diverse
mix of districts —including the Historic Millwork District, Main Street, Central Avenue, and
the Port of Dubuque —that together support a vibrant blend of residential, commercial,
office, institutional, entertainment, and cultural uses. Explore the City of Dubuque's
commitment to historic preservation.
Through decades of public and private investment, many historic buildings have been
adaptively reused for housing, businesses, and mixed -use development while preserving
the architectural character that makes downtown distinctive. Connected by streets, parks,
trails, and public spaces, Downtown Dubuque continues to evolve as the city's primary
urban center, balancing historic preservation with new development opportunities that
enhance livability, economic vitality, mobility, and connections to the Mississippi River and
surrounding neighborhoods.
4.0 PROJECT SCOPE OF SERVICES
The following outline describes the minimum components which should be included in the
scope of services.
• Executive Summary
• Introduction and Planning Process
• Vision and Goals
• Analysis of Existing Conditions
o Demographics and Economy
o Infrastructure and Utilities
o Land Use and Zoning
o Historic and Cultural Resources
o Environmental Considerations
Key Strategy Areas
o Land Use and Development
o Mobility and Transportation
o Housing and Community Development
o Economic Development and Business Support
o Public Realm and Urban Design
o Parks, Trees, and Greenspace
o Revitalization Tactics
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o Funding and Partnerships
Implementation and Action Plan
In preparing a response to this RFP, Consultants should describe the means or strategy by
which they would satisfy the scope of services. The final scope of work will be negotiated
with the selected consultant or consultant team. The City will evaluate submitted proposals
and award a contract to the selected Consultant based on the best overall proposed
solution, considering each individual section listed below. The City encourages proposals
from Consultants that are Women/Minority Businesses Enterprises (W/MBE).
4.1 — Project Management & Accounting
4.1.1 The Consultant shall identify one person to serve as the Project Manager. The
Project Manager shall be the leader of this effort and is expected to ensure that the
project scope, schedule, and budget are being adhered to at all times for the duration
of the project. Additionally, the Project Manager shall serve as the primary point of
contact for all exchange of information between the City and the Consultant.
4.1.2 Process all payment requests for the project, maintain the budget for the project,
and provide monthly status updates to the City of Dubuque Planning Services
Department.
4.2 — Project Manager Deliverables
The following is a list of requirements which shall be met throughout the contract
period.
4.2.1 The Project Manager shall submit an updated electronic copy of the project schedule
at each progress meeting.
4.2.2 The Project Manager shall submit the project progress report at progress meetings
and with each monthly invoice.
4.2.3 The Project Manager shall shepherd the project, with support from the Project Team
and stakeholders, from inception, through City Council approval(s).
4.3 — Project Coordination and Communication
4.3.1 Administer any change orders that may come up in the project. All change orders
need approval from the Project Coordinator prior to executing the change order.
4.3.2 Maintain all records for the project. Provide a copy of all records to the Planning
Services Department.
4.3.3 Coordination with City Staff: The Consultant will participate in multiple coordination
meetings with the Planning Services Department of the City of Dubuque and the
Project Team to review progress (see project timeline, Appendix E).
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4.3.4 Miscellaneous Coordination: The Consultant will work with the Planning Services
staff and members of the Project Team to gather data and input and carry out the
project.
4.4 — Community Engagement
4.4.1 The Consultant will engage the community, including stakeholders, staff, and
elected/appointed officials through various methods such as presentations,
workshops, surveys and social media. Strong communication (oral and written) and
presentation skills are required.
4.4.2 It is anticipated that the Consultant will lead public meetings and be present to City
Council in a series of work sessions. Proposals should include the following:
• Community Engagement Process
• Required review by City Council (in -person work sessions)
• Steering Committee meetings
• City staff will coordinate the input from commissions, committees and boards,
including but not limited to:
■ Long Range Planning Advisory Commission
■ Zoning Advisory Commission
■ Historic Preservation Commission
■ Housing Commission
■ Parks and Recreation Commission
■ Community Development Advisory Commission
■ Transit Advisory Board
4.5 — Schedule
4.5.1 The project schedule shall meet the needs of the project scope. A timeline overview
is provided below.
Suaaested overall timeline:
August 4, 2026
August 18, 2026
August 21, 2026
September 1, 2026
September 2026
September 21, 2026
October 2026
November 1, 2027
City issues RFP
Deadline for questions to City
Responses to questions posted
Proposal due by 12:00 p.m. CDT
Consultant interviews
Selection presented to City Council
Contract awarded/Notice to Proceed
Completion
4.5.2 The Consultant shall provide a recommended schedule for the completion of the
project through award of contract and project closeout.
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5.0 USE OF CITY RESOURCES
5.1 - Use of City Resources for the RFP Preparation
All information requests during the RFP process shall be directed to the City's Project
Coordinator as detailed in Section 7.0 of this RFP. Consultants should note that
directly contacting other City of Dubuque staff or any of the Project Team members
shall be considered inappropriate and grounds for disqualification, except in the case
of following the protocol outlined in Section 7.0.
5.2 - Material Available for the RFP
5.2.1 A link to the RFP and related documents is posted on the City of Dubuque website:
https://www.cityofdubugue.org/bids.aspx. Additionally, the documents can be
requested by contacting Project Coordinator Wally Wernimont at
wwernimo(a)_cityofdubugue.org.
5.2.2 Relevant and referenced information in this plan are in the following locations:
• City Council Goals & Priorities
https://www.cityofdubugue.org/72/Goals-Priorities
• 2004 Dubuque Downtown Master Plan
Binder 1 -
https://www.citvofdubuque.org/DocumentCenter/View/291 /Dubuque-
Downtown-Master-Plan-Binder1 ?bid ld=
Binder 2 -
https://www.cityofdubugue.org/DocumentCenter/View/292/Dubugue-
Downtown-Master-Plan-Binder2?bid Id=
Citizen Guide
https://www.cityofdubugue.org/DocumentCenter/View/293/Dubugue-
Downtown-Master-Plan-Citizen-Guide?bid Id=
• 2017 Imagine Dubuque Comprehensive Plan
https://www.cityofdubuque.org/2432/Imagine-Dubuque
• Historic Millwork District Master Plan
https://www.cityofdubugue.org/l 16/Historic-Millwork-District-Revitalizatio
• Central Avenue & White Street Corridor Study
https://cityofdubugue.org/centralwhite
• City of Dubuque's Unified Development Code
https://codelibrary.amlegal.com/codes/dubugueia/Iatest/dubugue ia/0-0-0-
13151
• Interactive Zoning and Historic District Maps
https://www.cityofdubugue.org/2912/Interactive-Maps
• Equitable Poverty Reduction & Prevention Plan
https://www.citvofdubugue.org/2974/Equitable-Poverty-Reduction-
Prevention-P,
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• Community Climate Action & Resiliency Plan
https://www.cityofdubugue.org/l 374/50-by-2030-Plan
• Parks and Recreation Master Plan
https://www.citVofdubugue.org/439/Parks-Recreation
• Smart Parking Management Plan
https://www.cityofdubugue.org/3100/Move-DBQ-Smart-Parking-and-
Mobility-Plan
• Community Development Block Grant Consolidated Plan
https://cityofdubugue.org/2678/Community-Development-Block-
Grant#docaccess-
fcfebdb4bb5f25eO4a14cde1811 e1 ef72743896c56fOcbaa130fb18c1614d8ae
• City of Dubuque Architectural Guidelines
https://www.cityofdubugue.org/1295/Design-Guidelines#docaccess-
cdee9384a4158bdOe9efb7d11aced6cO40683OcO7455b1ea961a811547a01f
67
• Dubuque Downtown Development Strategy (Private Effort)
https://dubugueforward.com/pdfs/dubuque-forward-dubuque-downtown-
development-strategy-2026. pdf
5.3 - City Resources Available to the Selected Consultant
The City will make its ArcGIS Pro mapping and data analysis capabilities available
for this project as well as assistance from the Planning Services Department. Digital
aerial photos of the City of Dubuque were last taken in 2026.
6.0 INFORMATION TO BE INCLUDED IN PROPOSAL
The Proposal should address all the points outlined in this RFP excluding any cost
information which shall be included in a separate electronic file labeled "Project Cost
Estimate". The Proposal should be prepared simply and economically, providing a straight-
forward, concise description of the Consultant's capabilities to satisfy the requirements of
the RFP.
To simplify the review process and to obtain the maximum degree of comparability, the
proposal shall include the following information and shall be organized in the order and
manner specified below. While additional data may be presented, the following subjects
must be included. They represent the criteria against which the proposal will be evaluated.
Letter of Transmittal
Provide a letter of transmittal briefly outlining the Consultant's understanding of the work
and list the Project Manager's name, address, telephone number, and e-mail address. The
name that is provided for the Project Manager will be used as the primary contact person
during the RFP evaluation process.
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Table of Contents
Each proposal shall contain a table of contents that delineates each section contained in
the proposal and the corresponding page number.
Profile of Consultant
Provide general information about the Consultant, along with its area(s) of expertise and
experience as it relates to this RFP. Describe the experience and success of the Consultant
in performing similar projects and/or working with cities with similar economic, geographic,
or demographic profiles. State the description of the Consultant, the size of the Consultant's
professional staff, and the location of the office from where the work on this project will be
performed.
Discuss the Consultant's ability to integrate this project into their present workload. Include
a statement to specify if the Consultant currently has the capacity to undertake the project
or whether it intends to hire additional staff or partner with subconsultants.
Scone of Services
Describe the means or strategy by which the Consultant would satisfy the scope of services
for the currently approved budget as listed below in "Fees and Compensation".
Include a basic work plan for each strategy that delineates the Consultant's approach to the
completion of the project. The work plan, at a minimum, should include those components
outlined in Section 4.0 of this RFP. The Consultant should indicate in the work plan those
aspects that might be completed by City staff.
Highlight any parts of the work plan that will reflect the Consultant's unique philosophy or
insight regarding its approach to this project and how this approach positively impacts the
successful completion of the project.
Consultant Team Qualifications
Provide the names of all members of the consultant team associated with this project.
Specifically identify the supervisory and management staff including principals, the Project
Manager, and technical experts who would be assigned to this project. For each consultant
team member, provide their qualifications and experience. Include any training and relevant
continuing and professional education.
Include a flow chart that shows the communication path between the City and Consultant.
Include all consultant team members on the flow chart and show the supervisory
relationship between all members of the team. Be sure to include all subconsultant staff on
the consultant team flow chart.
If applicable, provide the name and location of other subconsultants that would be included
in a Consultant team and the approximate percentage of the work that would be performed
by each of these Consultants. Provide the qualifications and experience of all subconsultant
staff working on the project.
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In submitting the Proposal, the prospective Consultant is representing that each person
listed or referenced in the proposal shall be available to perform the services as described.
The Project Manager, principals, management, subconsultants, and other consultant team
staff may be changed in accordance with the requirements described in Appendix C — City
of Dubuque Contract Terms and Conditions: Substitution of Consultant Team Members.
Describe the experience and success of the consultant team members in performing similar
projects. Specifically list any experience and success completing downtown plans for
municipalities similar to Dubuque and/or within the State of Iowa.
References
Include at least three (3) client references (including individual contact names and
telephone numbers) for similar or relevant projects that have been completed by the
Consultant in the last five (5) years. List the names of individuals on the consultant team
proposed for the Dubuque project who have worked on the referenced projects.
Understanding of Final Contract Terms
The Consultant should provide a statement that indicates they have read and understand
Appendix C — City of Dubuque Contract Terms and Conditions and agree to include the
clauses that are listed in Appendix C in the final signed contract. Any exceptions to the
Contract Terms and Conditions by the Consultant must be clearly stated in their submitted
Proposal.
Certificate of Insurance
The Consultant shall provide a confirmation obtained from their insurance provider
demonstrating their ability to meet the requirements of the said Schedule J, included in
Appendix D of this RFP. Consultants shall also confirm that they will meet the requirements
of Schedule J should they be awarded the contract.
Proposed Project Schedule
Provide a project schedule for each strategy. Outline the time durations and estimated
completion dates for each major component of the proposed scope of work. The schedule
should list all deliverables that are required throughout the project.
Fees and Compensation
The City of Dubuque has a budget not to exceed $150,000 to complete the scope of this
project.
Consultants should provide a fixed cost not to exceed the City's budget for the project. All
expenses shall be included in the budget, including travel, community engagement, and
printing. The project shall be billed based on a percentage complete at the time of billing.
The cost proposal should roughly break down costs by major scope element and include a
list of hourly rates for personnel assigned to the project.
Quotation of fees and compensation shall remain firm for a period of at least 120 days from
the RFP submission deadline.
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Payment for Work: The Consultant awarded the contract shall be paid once monthly. The
invoiced amount shall be based on the earned value based on the percentage of work
completed as reported in monthly project report updates and invoicing.
Method of Submittals: Submittals shall be in two parts: the proposal and the budget, each
submitted separately in PDF. Initial screening will be done without viewing the Consultant's
proposed costs and related information.
7.0 PROPOSAL QUESTIONS AND ANSWERS
If you have any questions concerning this proposal, or other technical questions, please
submit your requests in writing to the City's designated Project Coordinator. The City has
used considerable efforts to ensure an accurate representation of information in this RFP,
however, should there be inaccuracies, questions, or concerns, we invite Consultants to
reach out to the Project Coordinator. Each Consultant is responsible to conduct its own
investigations into the material facts provided.
No answers given in response to questions submitted shall be binding upon this RFP unless
released in writing (letter or email) as an officially numbered and titled addendum to the
RFP by the City of Dubuque.
Any questions concerning this proposal must be received on or before Tuesday, August 18,
2026. Any inquiries received after this date will not be answered. When submitting a
question to the Project Coordinator, please include the appropriate Consultant contact
information. A copy of all blind questions and their answers will be provided to all registered
Consultants via the bidding notification system by noon on August 21, 2026 in order to
provide all Consultants with consistent information.
From the date of issuance of the RFP until final City action, the Consultant shall not discuss
the RFP with or contact any other City of Dubuque employees or any of the Project Team
members regarding the subject matter of this RFP, except as expressly authorized by the
Project Coordinator identified in this Section. Violation of this restriction will be considered
a violation of the rules and be grounds for disqualification of the Consultant's proposal.
Project Coordinator contact information is as follows:
Wally Wernimont, Planning Services Director
City of Dubuque
Planning Services Department
50 W. 13th Street
Dubuque, IA 52001
Phone: 563.589.4210
E-mail: wwernimoC@..cityofdubugue.org
For e-mail questions, use subject: RFP Q&A
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8.0 SUBMISSION REQUIREMENTS
Before submitting a proposal, each Consultant shall conduct all necessary investigations,
reviews, and examinations to develop a thorough understanding of the Downtown Master
Plan Update objectives identified in Section 2.0, and related City and private plans and
studies identified in Section 5.0. Consultants shall review relevant background materials
and verify any representations, information, or assumptions provided by the City upon
which the Consultant's proposed approach, scope of work, schedule, or cost estimate will
rely.
Each Consultant is required to submit an electronic copy of their proposal via email by the
deadline of Tuesday, September 1, 2026 at 12:00 p.m. CDT.
PROPOSAL SUBMITTAL INFORMATION
Submittal Contacts:
Wally Wernimont, Planning Services Director wwernimo@cityofdubuque.org
Departmental email planning@cityofdubuque.org
REQUIRED DOCUMENT SUBMISSIONS FOR THE RFP
Email Submittal Format Deadline Delivery method
Email to:
Transmittal letter
wwernimo@cityofdubuque.org
Portable Document
planning@cityofdubugue.org
Project proposal and
Format (PDF)
Tuesday, September 1,
addenda
2026 12 p.m. (noon,
(Email shall be generated from
Central time)
the email account of the
officer of the Consultant who is
Separate (PDF)
Cost proposal
Portable Document
authorized to legally bind the
Format
Consultant to its provisions.)
Each Consultant shall submit one copy via email, using the deadlines, methods and formats
outlined in the submittal chart referenced immediately above. Proposals should not include
any pre-printed or promotional materials. Proposals must be kept to 30 pages or less
total. The City can receive up to 25MB file size via a single email.
Each addendum must be acknowledged in the Letter of Transmittal by providing the
addendum number and title. Failure to acknowledge each addendum will be considered
grounds for possible disqualification. In regards to insurance, please submit your
confirmation demonstrating your willingness to meet the terms of Schedule J, as well as a
confirmation obtained from your insurance provider demonstrating your ability to meet the
requirements of the said schedule. Said Schedule J is located under Appendix D. It is solely
the Consultant's responsibility to ensure that you have reviewed all addendums to this RFP
before submitting the proposal.
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The proposal document shall be signed by an officer of the Consultant who is authorized to
legally bind the Consultant to its provisions. Proposals are to contain a statement indicating
the period during which the proposal will remain valid. A period of not less than one hundred
twenty (120) calendar days from the proposal closing date is required. Failure to comply
with the above requirements shall be considered grounds for possible disqualification.
Each Consultant assumes full responsibility for delivery and deposit of the completed
proposal package on or before the deadline. It is recommended that the Consultant follows
up with the Planning Services Office to confirm delivery. Any proposals not meeting the
submittal deadlines will not be considered and will be returned to the Consultant. The City
of Dubuque is not responsible for any loss or delay with respect to delivery of the proposals.
The City of Dubuque is not liable for any costs incurred by any Consultant prior to the
execution of an agreement or contract. Nor shall the City of Dubuque be liable for any costs
incurred by Consultants that are not specified in any contract. All results from this project
will remain the property of the City of Dubuque.
Upon receiving this RFP, we request that the Consultant complete the "Receipt of Proposal
Acknowledgement"— "No Response Reply" information contained on the first page of this
document and return it to the City's Project Coordinator by email so the City can ensure
that each Consultant received this Request For Proposal.
The City of Dubuque appreciates your time and consideration of this RFP.
Sincerely,
Wally Wernimont, Planning Services Director
Planning Services Department
City of Dubuque
Project Coordinator
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THE CITY OF
DUB E
Masterpiece on the Mississippi
Professional Services for an Update
to the City of Dubuque's Downtown Master Plan
July 27, 2026
Appendix A
Consultant Evaluation and Selection Process
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Page 1241 of 1281
EVALUATION CRITERIA
Proposals will be screened to ensure that they meet the minimum requirements of the
proposal format. The Project Team will review qualifying proposals and select Consultants
for placement on the consultant short-list for the project. The following criteria are among
those that will be used to initially evaluate submitted proposals.
1. A high level of professional competence and a demonstrated track record in
downtown master planning, comprehensive planning, urban design, land use
planning, and community redevelopment; including experience developing strategic
visions, implementation strategies, mixed -use development frameworks, public
realm improvements, multimodal transportation recommendations, community
engagement, and policies that support vibrant, resilient, and economically
successful downtowns:
a. Qualifications and experience of the Consultant and any subconsultants.
b. Demonstration of the professional expertise and technical abilities of the
consultant team members.
c. If a joint venture with subconsultants, any track records of the Consultant's
experience working with each referenced subconsultant.
d. Experience of the Consultant working on municipal projects.
2. Design approach/methodology in completing scope of services such as:
a. Grasp of project requirements and level of interest in the project.
b. Ability of Consultant to demonstrate initiative, motivation, and knowledge.
c. Creativity and problem -solving ability.
3. Experience engaging stakeholders and facilitating an inclusive planning process:
a. Demonstrated experience designing and facilitating public engagement efforts,
including community meetings, workshops, focus groups, stakeholder
interviews, and other outreach methods that encourage meaningful, broad -
based participation from diverse community perspectives.
b. Proven ability to thoughtfully evaluate and incorporate stakeholder input into a
cohesive downtown vision, planning recommendations, implementation
strategies, and actionable priorities while balancing diverse community
interests and objectives.
4. Responsiveness and compatibility between Consultant and City:
a. Demonstrated ability to establish a positive working relationship with City
staff, communicate effectively, and collaborate throughout the planning
process.
b. Ability to listen, be flexible, and to follow and implement directions, ideas, and
concepts.
c. Overall success of past projects completed for the City of Dubuque, if
applicable.
5. Quality and completeness of the written proposal and services offered:
a. The proposal should clearly demonstrate an understanding of the City's
overall objectives for the project.
b. Ability to produce high quality documents that are user-friendly with high
quality graphics.
c. Ability to make high quality oral and visual presentations.
6. Proposed schedule required to complete project.
7. Proposals from Women/Minority Businesses Enterprises (W/MBE) are encouraged.
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The Project Team will interview the short-listed Consultants. Proposal cost in relationship
to the services offered will be evaluated following the initial review of proposals and the
criteria outlined above. Reference checks will be conducted as appropriate. Both the
original submitted proposal and the results of the Consultant interviews, reference checks,
and costs proposals will be used to select the final Consultant for the project.
SELECTED CONSULTANT
Upon the completion of the evaluation of the proposals, the Project Team will recommend
to the City Manager, who will then make a recommendation to the City Council, the
awarding of a contract to the highest ranked Consultant. The Project Team will also request
authority to negotiate with the recommended Consultant a final scope of work and fee
structure for the project.
If a contract, satisfactory and advantageous to the City, can be negotiated at a price
considered fair and reasonable, the award shall be made to that Consultant. Otherwise,
negotiations with the Consultant ranked first shall be formally terminated and negotiations
commenced with the Consultant ranked second, and so on, until a contract can be
negotiated that is acceptable to the City.
Upon the successful completion of contract negotiations, the Project Team shall
recommend that the City Manager execute a contract with the successful Consultant. The
City Manager will in turn make a decision to execute the contract or request the City Council
make a final determination to award and execute the contract with a Consultant.
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THE CU-�QbE
DB
Masterpiece on the Mississippi
Professional Services for an Update
to the City of Dubuque's Downtown Master Plan
July 27, 2026
Appendix B
RFP Rules and Protest Procedure
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Page 1244 of 1281
MINOR IRREGULARITIES
The City reserves the right to waive minor irregularities in submitted proposals, providing
such action is in the best interest of the City. Minor irregularities are defined as those that
have no adverse effect on the City's best interests and will not affect the outcome of the
selection process by giving the prospective Consultants an advantage or benefit not
enjoyed by other prospective Consultants.
EXCEPTIONS
Consultant exceptions to any part of the requirements stated in this request must be clearly
identified as exceptions and noted in the letter of transmittal and in the submitted project
cost estimate.
DEFINITIONS
The City has established for the purposes of this RFP that the words "shall", "must", or "will"
are equivalent in this RFP and indicate a mandatory requirement or condition, the material
deviation from which shall not be waived by the City. A deviation is material if, in the City's
sole discretion, the deficient response is not in substantial accord with this RFP's mandatory
conditions requirements.
The words "should" or "may" are equivalent in this RFP and indicate very desirable
conditions, or requirements but are permissive in nature. Deviation from, or omission of,
such a desirable condition or requirement will not in and of itself cause automatic rejection
of a proposal but may result in being considered as not in the best interest of the City.
DISPUTES/EXCEPTIONS
Any prospective Consultant who disputes the reasonableness or appropriateness of any
item within this RFP document, any addendum to this RFP document, notice of award or
notice of rejection shall set forth the specific reason and facts concerning the dispute, in
writing, within five (5) business days of the receipt of the proposal document or notification
from the City. The written dispute shall be sent via certified mail or delivered in person to
the point of contact set forth in Section 7.0, who shall review the written dispute and work
with the City Manager to render a decision which shall be considered final.
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THE CITY OF
DUB E
Masterpiece on the Mississippi
Professional Services for an Update
to the City of Dubuque's Downtown Master Plan
July 27, 2026
Appendix C
City of Dubuque Contract Terms and Conditions
Page 23 of 28
Page 1246 of 1281
CITY OF DUBUQUE STANDARD TERMS AND CONDITIONS
ACCELERATED PAY DISCOUNTS - Accelerated discounts should be so stated on the bid submittal page.
If quick pay discounts are offered, the City reserves the right to include that discount as part of the award
criteria. Prices must, however, be based upon payment in net thirty (30) days after receipt, inspection and
acceptance. In all cases, quick pay discounts will be calculated from the date of the invoice or the date of
acceptance, whichever is later.
ADA COMPLIANCE
1. The Contractor shall comply with all applicable provisions of the Americans with Disabilities Act (Public
Law 101-336, 42 U.S.C. 12101 et seq.) and applicable Federal regulations under the Act.
2. Bids for design, construction, programs, policies and concessions of any type shall comply with the 2010
Standards for Accessible Design, the ADA title II regulation, Section 504 of the 1973 Rehabilitation Act,
and similar statutes and regulations prohibiting discrimination on the basis of disability.
3. The Contractor shall ensure that its websites and all online services, including those websites or online
services provided by third parties upon which Dubuque relies to provide services or content, comply with,
at minimum, Web Content Accessibility Guidelines - WCAG 2.0 AA.
ASSIGNMENT - The City and the Contractor each are hereby bound and the partners, successors, executors,
administrators and legal representatives of the City and the Contractor are hereby bound to the other party to
the Contract and to the partners, successors, executors, administrators and legal representatives (and said
assigns) of such other party, in respect of all covenants, agreements and obligations of the Contract. Any
assignment or attempt at assignment made without prior written consent of the City shall be void.
BID CURRENCY/LANGUAGE - All bid prices shall be shown in US Dollars ($). All prices must remain
firm for the duration of the Contract regardless of the exchange rate. All bid responses must be submitted in
English.
BID FORM - Each bidder must submit an original bid and additional copies as required on the forms attached.
The bidder shall correctly sign the bid, and the bid may be rejected if it shows any omissions, alterations of
the form, additions not called for in the bid, or any irregularities of any kind. In case of a discrepancy between
the unit price and the extended price, the unit price shall prevail.
BID INFORMATION IS PUBLIC — The bid and all documents submitted with any bid shall become public
documents subject to Iowa Code Chapter 22, which is otherwise known as the "Iowa Open Records Law".
By submitting the bid any document to the City of Dubuque in connection with a bid, the submitting party
recognizes this and waives any claim against the City of Dubuque and any of its officers and employees
relating to the release of any document or information submitted. Each submitting party shall hold the City of
Dubuque and its officers and employees harmless from any claims arising from the release of any document
or information made available to the City of Dubuque arising from any opportunity. Bid information requested
by the public or other bidders will be provided in an alternative format if the requestor is a person with a
disability and requires an alternative form for comprehension.
BID REJECTION OR PARTIAL ACCEPTANCE - The City reserves the right to accept or reject any or
all bids or parts thereof. The City further reserves the right to waive technicalities and formalities in bids, as
well as to accept in whole or in part such bids where it is deemed advisable in protection of the best interests
of the City.
CONFLICT OF INTEREST - The Contractor represents, warrants, and covenants that no relationship exists
or will exist during the Contract period between the Contractor and the City that is a conflict of interest. No
employee, officer or agent of the Contractor shall participate in the selection or in the award if a conflict of
interest, real or apparent, exists. The provisions of Iowa Code ch. 68B shall apply to the Contract. If a conflict
of interest is proven to the City, the City may terminate the Contract, and Contractor shall be liable for any
excess costs to the City as a result of the conflict of interest. The Contractor shall establish safeguards to
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prevent employees, consultants, or members of governing bodies from using their positions for purposes that
are, or give the appearance of being, motivated by the desire for private gain for themselves or others with
whom they have family, business, or other ties. The Contractor shall report any potential, real, or apparent
conflict of interest to the City.
CONTRACT DOCUMENTS — The Contract Documents are this Contract, the Request for Bids, the
Contractor's Bids, and the following additional documents, if any:
In the event of a dispute with respect to any term or condition in the Contract Documents, they shall be
interpreted in the following order: this Contract, the Request for Bids, the Contractor's Bids, and the following
additional documents, if any:
DISPUTES - Should any disputes arise with respect to the Contract, the Parties agree to act immediately to
resolve such disputes. Time is of the essence in the resolution of disputes. The Contractor agrees that, the
existence of a dispute notwithstanding, it will continue without delay to carry out all of its responsibilities
under the Contract that are not affected by the dispute and the City shall continue to make payment for all
Work properly performed. Should the Contractor fail to continue to perform its responsibilities regarding all
non -disputed work, without delay, any additional costs incurred by the City or the Contractor as a result of
such failure to proceed shall be borne by the Contractor. The unintentional delayed payment by the City to
the Contractor of one or more invoices not in dispute in accordance with the terms of the Contract will not be
cause for Contractor to stop or delay Work.
FORCE MAJEURE - Force majeure shall be any of the following events: acts of God or the public enemy;
compliance with any order, rule, regulation, decree, or request of any governmental authority or agency or
person purporting to act therefore; acts of war, public disorder, rebellion, terrorism, or sabotage; floods,
hurricanes, or other storms; strikes or labor disputes; or any other cause, whether or not of the class or kind
specifically named or referred to herein, not within the reasonable control of the party affected. A delay in or
failure of performance of either party shall not constitute a default hereunder nor be the basis for, or give rise
to, any claim for damages, if and to the extent such delay or failure is caused by force majeure. The parry who
is prevented from performing by force majeure shall be obligated, within a period not to exceed fourteen (14)
days after the occurrence or detection of any such event, to give notice to the other party setting forth in
reasonable detail the nature thereof and the anticipated extent of the delay, and shall remedy such cause as
soon as reasonably possible, as mutually agreed between the parties.
INDEMNIFICATION - To the fullest extent permitted by law, the Contractor shall indemnify and hold
harmless the City, its officers and employees, from and against all claims, damages, losses and expenses,
including but not limited to attorneys' fees, arising out of or resulting from performance of the Contract,
provided that such claim, damages, loss or expense is attributable to bodily injury, sickness, disease or death,
or injury to or destruction of property, including loss of use resulting therefrom, but only to the extent caused
in whole or in part by negligent acts or omissions of the Contractor, or anyone directly or indirectly employed
by the Contractor or anyone for whose acts the Contractor may be liable, regardless of whether or not such
claim, damage, loss or expense is caused in part by a party indemnified hereunder.
LAWS AND REGULATIONS - The Contract shall be governed, interpreted and enforced in accordance
with all applicable federal, State of Iowa, and local laws, ordinances, licenses and regulations and shall apply
to the Contract throughout, as the case may be. The Contractor certifies that in performing the Contract it will
comply with all applicable provisions of the federal, state, and local laws, ordinances, licenses and regulations.
Venue for any action arising out of this Contract shall be the Iowa District Court for Dubuque County, Iowa.
METHOD OF AWARDING - The City reserves the right to make awards based on the entire bid or on an
item by item basis. However, if Contractor's bid is based on an "all or none" condition, the City may consider
its bid non -responsive and reject the entire bid.
NO GIFT STANDARD - The City of Dubuque is committed to upholding the highest ethical standards in
all of its business practices. This standard recognizes the need to avoid even the perception of improper gifts
or favors to employees. Therefore, all suppliers have been asked to abide by the City's "No Gift" standard.
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The "No Gift" standard also applies to all offers of discounts or free items at any place of business targeted
toward a City employee and not available to the general public, regardless of the value.
NON -COLLUSION STATEMENT - Neither the Contractor, nor anyone in the employment of the
Contractor, has employed any person to solicit or procure the Contract nor will the Contractor make any
payment or agreement for payment of any compensation in connection with the Contract. There is no contract,
agreement or arrangement, either oral or written, expressed or implied, contemplating any division of
compensation for Work rendered under the Contract or participation therein, directly or indirectly, by any
other person, firm or corporation, except as documented in the Contract. Neither the Contractor, nor anyone
in the employment of the Contractor, has either directly or indirectly entered into any agreement, participated
in any collusion or otherwise taken any action in restraint of free competitive procurement in connection with
the Contract.
NON-DISCRIMINATION AND EQUAL OPPORTUNITY - All Contractors that engage in contracts with
the City of Dubuque, Iowa agree as follows: The Contractor will not discriminate against any employee or
applicant for employment because of race, sex, color, creed, ancestry, national origin, marital status, Familial
status, religion, age, disability, sexual orientation, gender identity, genetic information, status with regard to
public assistance, status as a veteran or any classification protected by federal, state, or local law, (Protected
Classes) except where age and sex are essential bona fide occupational requirements, or where disability is a
bona fide occupational disqualification. Such action shall include, but not be limited to the following; (a)
Employment, (b) Upgrading, (c) Demotion or transfer, (d) Recruitment and advertising, (e) Layoff or
termination, (f) Rate of pay or other forms of compensation, and (g) Selection for training, including
apprenticeship. The Contractor further assures that managers and employees comply with both the spirit and
intent of federal, state, and local legislation, government regulation, and executive orders in providing
affirmative action as well as equal opportunity without regard to the protected classes, as stated above. The
Contractor will include, or incorporate by reference, the provisions of the nondiscrimination clause in every
contract or subcontract unless exempt by the rules, regulations or orders of the City and will provide in every
contract or subcontract that said provision will be binding upon each Contractor..
REGULATORY AGENCY COMPLIANCE - Compliance with laws and regulations set forth by
regulatory agencies is required. These agencies include, but are not limited to, OSHA — Occupational Safety
& Health Agency, EPA — Environmental Protection Agency, ICC — Interstate Commerce Commission,
DNR — Department of Natural Resources, and DOT — Department of Transportation. The City of Dubuque
expects that Contractors will offer expertise on conformance of regulations applying to the products they
sell and the Work they perform.
RIGHT TO PROTEST - Anyone wishing to file a protest concerning (1) the specifications, (2) the bid
procedure or (3) the award of the Contract must do so in writing in accordance with the City's Protest by
bidders which is found in the City's purchasing policy.
SAFETY DATA SHEETS - The Hazard Communication Standard (HCS) requires chemical manufacturers,
distributors, and importers to ensure that each container of hazardous chemicals leaving the workplace is
labeled, tagged, or marked and to provide Safety Data Sheets (SDS) to communicate the hazards of hazardous
chemical products. It is the chemical supplier's responsibility to determine which products are covered and
to provide SDS with the initial shipment. It is also the chemical supplier's responsibility to provide any
updated or revised SDS, as they become available for any products sold and delivered to the City of Dubuque.
City of Dubuque employees shall not accept a shipment of any chemical that does not have a SDS attached
or currently on file. Safety Data Sheets shall be available in alternative formats if the requestor is a person
with a disability and requires an alternative format for comprehension.
SUBCONTRACTING - All Subcontractors shall be listed in the Contract or in a written amendment to the
Contract.
SUBSTITUTION OF CONSULTANT TEAM MEMBERS — The Project Manager must notify the Project
Coordinator within no more than seven (7) days of a change of any team member(s), including subconsultants.
Replacement of the consultant team member(s) is subject to review and approval by the Project Coordinator.
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SUSPENSIONS AND DEBARMENT - The Contractor hereby certifies, pursuant to 2 CFR pt. 180 and 2
CFR pt. 3000, that neither it nor its principles are presently debarred, suspended, proposed for debarment,
declared ineligible, or voluntarily excluded from participation in the Contract by any federal agency. The
Contractor further certifies that it is not presently debarred, suspended, proposed for debarment, declared
ineligible, or voluntarily excluded from participation in any contracts with the City of Dubuque or the State
of Iowa.
TAXES - The City of Dubuque is exempt from sales tax and certain other use taxes. Any charges for taxes
from which the City is exempt will be deducted from invoices before payment is made.
TERMINATION OF CONTRACT - The City may terminate the Contract at any time for any reason with
or without cause. In that event, all finished or unfinished Work, reports, materials(s) prepared or furnished by
the Contractor under the Contract shall, at the option of the City, become its property. If the Contract is
terminated by the City as provided herein, the Contractor shall be paid for all Work which has been authorized,
provided, and approved up to the effective date of termination. The City will not be subject to any termination
fees from the Contractor.
WARRANTIES - WORK - The Contractor shall perform Work for the City pertaining to the Project as set
forth in the Contract.
Contractor represents that the Work and all of its components shall be free of defects; shall be performed in a
manner consistent with other Contractors in a similar industry and application; and shall conform to the
requirements of the Contract.
Contractor shall be responsible for the quality, technical accuracy, completeness and coordination of all Work
performed under the Contract. Contractor shall, promptly and without charge, provide all corrective Work
necessary as a result of Contractor's acts, errors, or omissions with respect to the quality and accuracy of the
Work.
Contractor shall be responsible for any and all damages to property or persons as a result of Contractor's acts,
errors, or omissions, and for any losses or costs to repair or remedy any Work undertaken by City based upon
the Work as a result of any such acts, errors, or omissions.
Contractor's obligations shall exist without regard to, and shall not be construed to be waived by, the
availability or unavailability of any insurance, either of City or Contractor.
WARRANTIES - INTELLECTUAL PROPERTY - Contractor represents and warrants that all the
materials and Work produced, or provided to the City pursuant to the terms of the Contract shall be wholly
original with the Contractor or that the Contractor has secured all applicable interests, rights, licenses, permits
or other intellectual property rights in such materials and work. The Contractor represents and warrants that
the materials and Work, and the City's use of same, and the exercise by the City of the rights granted by the
Contract shall not infringe upon any other work or violate the rights of publicity or privacy of, or constitute a
libel or slander against, any person, firm, or corporation. The Contractor further represents and warrants that
the materials and Works does not infringe upon the copyright, trademark, trade name, trade dress patent,
statutory, common law or any other rights of any person, firm or corporation or other entity. The Contractor
represents and warrants that it is the owner of or otherwise has the right to use and distribute the Work
contemplated by the Contract.
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THE CITY OF
DUB E
Masterpiece on the Mississippi
Professional Services for an Update
to the City of Dubuque's Downtown Master Plan
July 27, 2026
Appendix D
Insurance Requirements
Schedule J
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Prepared by: Wally Wernimont, City Planner Address: City Hall, 50 W. 1 P St (563) 589-4210
Return to: Adrienne Breitfelder, City Clerk Address: City Hall, 50 West 1 Th St (563) 589-4121
RESOLUTION NO. 302 - 26
A RESOLUTION AUTHORIZING THE RELEASE AND POSTING OF THE
REQUEST FOR PROPOSALS FOR THE DOWNTOWN MASTER PLAN
UPDATE, CITY OF DUBUQUE, IOWA
Whereas, the Downtown Master Plan was adopted on February 2, 2004, and the
City Council has identified the Downtown Master Plan Update as a high priority for 2025-
2027, supporting the City's goals for a healthy and safe community, robust local economy,
livable neighborhoods, sustainable environment, connected community, and diverse arts,
culture, parks, and recreation experiences; and
Whereas, since the implementation of the Downtown Master Plan, the City has
adopted several related plans and studies, including the Imagine Dubuque
Comprehensive Plan, Historic Millwork District Master Plan, Central Avenue and White
Street Corridor Study, Smart Parking Management Plan, Parks and Recreation Plan,
Community Climate Action & Resiliency Plan, and Equitable Poverty Reduction &
Prevention Plan, among others, which will inform and guide the Downtown Master Plan
Update; and
Whereas, the Long -Range Planning Advisory Commission reviewed the
Downtown Master Plan Request for Proposals (RFP) at its July 15, 2026 meeting,
discussed the project scope and planning process, and voted to recommend approval of
the Downtown Master Plan Update RFP; and
Whereas, the City's FY27 Capital Improvement Program includes $150,000 under
Project No. 6254000006, to fund the Downtown Master Plan update; and
Whereas, an RFP committee has completed its review of the Downtown Master
Plan Update RFP and recommends City Council authorization to release and post the
RFP to solicit proposals from qualified consultant teams.
REQUEST FOR PROPOSALS DOWNTOWN MASTER PLAN UPDATE Page 2
NOW THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY
OF DUBUQUE, IOWA:
Section 1. That the City Council hereby authorizes the release and posting of
the Request for Proposals (RFP) for the Downtown Master Plan Update, as
recommended by the RFP committee and the Long -Range Planning Advisory
Commission.
Section 2. That the City Manager and Planning Services Director are hereby
authorized and directed to take all necessary actions to release and post the RFP and to
solicit proposals from qualified consultant teams.
Passed, approved and adopted this V day of August, 2026.
By:
rad M. nagh, Mayor
ATTEST:
By:
Adrienne Breitfelder, City Clerk
THE CITY OF
D U B TE
Masterpiece on the Mississippi
Dubuque Planning Services Department
� City Hall - 50 West 13th Street
uiAnaieoci4 Dubuque, IA 52001-4845
II (563) 589-4210 phone
I I (563) 589-4221 fax
2007-2012.2013 (563) 690-6678 TDD
zoi7*Zoi9
plan ning(acityofdubugue.org
July 22, 2026
The Honorable Mayor and City Council
City of Dubuque
50 W. 13th Street
Dubuque, IA 52001
SUBJECT: Recommendation of the Downtown Master Plan RFP
Dear Mayor and City Council Members:
Introduction
The Long Range Planning Advisory Commission has reviewed the draft Downtown
Master Plan Request for Proposals in accordance with Section 15-2-13 of the City
Code. This review took place at a regular meeting of the Commission on July 15, 2026.
Background
City Council established the Downtown Master Plan Update as a High Priority during
last year's goal setting work. The Planning Services Department was allocated
$150,000 for the project, which is available now with the start of the new fiscal year. The
Planning Services Department has drafted an RFP to seek proposals from consultants
for this project.
Discussion
Planning Services Director Wernimont gave a summary of why the Downtown Master
Plan is being pursued now and what factors are influencing changes in the downtown.
He talked about previous plans in the downtown area. He talked about changes to the
downtown brought about following the 2004 Downtown Master Plan. He discussed
some developments catalyzing change downtown. He listed topics the plan will cover.
He talked about how process will go with releasing the RFP, receiving proposals, and
interviewing potential consultants to select one to do the work.
He showed the map of the area that would be covered by the plan. The commission
discussed this area and some of the adjacent areas, several of which have their own
plans.
Wernimont mentioned the RFP will include links to various city plans including Imagine
Dubuque, Equitable Poverty Prevention and Reduction Plan, Arts and Culture Master
Plan, Parks and Recreation Master Plan, Historic Millwork District Master Plan, Smart
Parking Management Plan and the Unified Development Code. In addition, He noted
that the Dubuque Forward Downtown Development Strategy will also be provided as a
Service People Integrity Responsibility Innovation Teamwork
Page 1254 of 1281
potential resource. He discussed that that plan is focused on urban design, parks, civic
space, greenspace, streets, and mobility.
Commissioners and staff discussed various other aspects of downtown and the plan:
• Connectivity, bike lanes, and the proposed cycle track on White Street
• The railroad overpass to be built on 14t" Street
• Stormwater infrastructure
• Parking, ramps, surface lots, new parking technology, and concern about losing
parking
• The experience for visitors coming to downtown, information, and wayfinding
• Condos being developed, more condos needed
• Short-term rentals
Wernimont then discussed the broad steps involved in the process. Commissioners
asked about the timeline, and Wernimont said the plan should take about one year from
the point of having a consultant under contract. He explained that they hope to have it
ready in time for the budget process in the fall on 2027. He mentioned that the plan will
also help grant applications be written to pursue state and federal funding. Wernimont
invited members of the commission to participate in the RFP and steering committees.
Recommendation
By a vote of 7-0, the Commission voted to recommend approval of the Downtown
Master Plan Update Request for Proposals.
Respectfully submitted,
64A ti, 10-4�
Beth McGrath
Chairperson
Long Range Planning Advisory Commission
Service People Integrity Responsibility Innovation Teamwork
Page 1255 of 1281
DEPARTMENT:
STATE PROGRAM:
PROJECT TITLE:
YEAR FIRST
62 -Planning Services
5C -Community &Economic
Downtown Master Plan Update
SUBMITTED: FY 2027
TOTAL
Development
PROJECT
PROJECT
NO: 6254000006
COST
$ 150,000
2025
2026
EXPENSE
BUDGET
PROJECT BUDGET
2027
2028
2029
2030
2031
2032
A. EXPENDITURE ITEMS
$ —
$ —
Professional Services
$ 150,000
$ —
$ —
$ —
$ —
$ —
$ —
$ —
TOTAL
$ 150,000
$ —
$ —
$ —
$ —
$
B. PROJECT FINANCING
$ —
$ —
Greater Downtown TIF
$ 150,000
$ —
$ —
$ —
$ —
$ —
$ —Is
—
I TOTAL
$ 150,000
$ —
$ —
$ —
$ —
$ —
PROJECT DESCRIPTION/JUSTIFICATION
This project is for preparation of a Downtown Master Plan. The Downtown Master Plan Update will provide a comprehensive vision and strategic framework to
guide future development, investment, and revitalization efforts in Dubuque's downtown core. It will focus on enhancing livability, economic vitality, historic
preservation, and connectivity to ensure a vibrant urban center for all. The Downtown Master Plan Update has been identified as a City Council High Priority for FY
2025-2027.
RELATIONSHIP TO OTHER PROJECTS
This project is not related to other capital projects.
OUTCOME
Livable Neighborhoods and Housing: Great Place to Live: Have a vibrant Dubuque Downtown with an increase in housing opportunities both market -rate and
affordable and adaptive reuse.
FUNDING RESTRICTIONS
This project may only be funded by General Fund, Local Option Sales Tax 20%, DRA and Greater Downtown TIF
PROJECT ADDRESS/SERVICE AREA
Downtown Dubuque - Dubuque Main Street Service Area
358 Page 1256 of 1281