Jule Transit Annual Report Copyrighted
J une 3, 2019
City of Dubuque Consent Items # 5.
ITEM TITLE: Jule TransitAnnual Report
SUMMARY: City Manager recommending approval of the Jule'sAnnual
Report for Fiscal Year 2018.
SUGGESTED DISPOSITION: Suggested Disposition: Receive and File; Approve
ATTACHMENTS:
Description Type
Jule TransitAnnual Report-MVM Memo City Manager Memo
J ule Transit Report Staff Memo Staff Memo
JuleTransitAnnual Report Supporting Documentation
THE CITY OF Dubuque
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Masterpiece on the Mississippi Z°°'�w'2
7A13 2017
TO: The Honorable Mayor and City Council Members
FROM: Michael C. Van Milligen, City Manager
SUBJECT: Transportation Services — Jule Transit Annual Report
DATE: May 28, 2019
Director of Transportation Services Renee Tyler requests City Council approval of the
Jule's Annual Report for Fiscal Year 2018 and highlight operating statistics.
I concur with the recommendation and respectfully request Mayor and City Council
approval.
��JV'vr�"\ �Gtn�r //���{/L�t�
Mic ael C. Van Milligen �� �
MCVM:jh
Attachment
cc: Crenna Brumwell, City Attorney
Teri Goodmann, Assistant City Manager
Cori Burbach, Assistant City Manager
Renee Tyler, Director of Transportation Services
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• Passenger-related revenue, including contracts and direct farebox revenue has increased
by 96°k for both fixed-route and paratransit services in FY18.
FY14 FY18
Fixed
Route PassengerFares $147,968 PassengerFares $187,216
Medicaid Fares $33,975
PassengerRevenuesubtotal $221,191
College Partnership $84,280
Specialized Services $2,692
Contract Revenue subtotal $86,972
Total $308,163
FY14 FY18
Minibus PassengerFares $50,926 PassengerFares $114,300
Medicaid Fares $16,284
Total $130,584
• The farebox recovery ratio for both fixed-route and Minibus services are 12°k. Farebox
recovery ratio is the percentage of operating expenses funded by passenger-related
revenue.
• Ridership is increasing faster than costs, reducing the cost per passenger by 3°k in FY18.
• The Jule Operations and Training Center (JOTC) was constructed on a city-owned
Superfund site. The facility includes bus storage, dispatch and administrative offices, an
indoor classroom, and outdoor vehicle training areas. The JOTC received federal, state,
and local funding.
• February 2018 Routes are revised to accommodate the buses' new home: the Jule
Operations and Training Center on Kerper Blvd rather than the old bus barn on Central
Ave.
• The Jule partners with many organizations throughout the City to provide discounted
passes for clients in need. 3,598 passes were provided in FY18.
• 92°k of Dubuque schools are within a 5-minute walk of a bus stop 139,785 rides were
provided to K-12 youth in FY18.
RECOMMENDATION/ACTION
It is recommended that the Council approve the annual report for publication on in hard copy and
digitally on the City's website.
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Advertise on The Jule! � ��: -
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,
The Jule offers interior and exterior advertising options for local ' ' � � � � ' '
businesses and non-profit organizations. Advertising on the Jule
offers over 60,000 views per day. � ; �
� � �
Exterior advertisers can choose from �
3 bus sizes and 8 ad space options ;� ;� ' � � I
Discounts are offered for multi-bus I+ � � ,f �` � ,� �K�' f
and multi-panel advertising and for Hn:_ �� �= 1 ����I�
non-profit organizations. Interior ad � � � �,,,T
space is also available on fixed- � ���� _ ' ��h�(i
route buses. J�
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Connect with Us! ' ! �� E � ���,� �, � w � ' ' � �
1 I � � �� : i� c � ,r, �— -
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'—• JuleTransit 0. wwwJuleTransit.org �� 563.589.4196 , � � �+ � ; —
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MyRide is an interactive website designed to help � �'�, �� _ �"��
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users get route and schedule information on-the-go. �°• " � 4
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MyRide allows passengers to plan a trip, view . �'��i'�.
upcoming pickup times, and track the bus in real time. � � � =�� -
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myride.cityofdubuque.org "`" -- ,� �
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Get Involved ! �„�;,�"
TI'qnslf AdVlsol'y Boql'd: consists of five members appointed by the _ �
City Council to three-year terms. Members meet every other month to '�,� ��� � _.
establish routes & schedules, regulate fares, and prioritize projeds. • \ � _
www.cityofdubuque.org�boards � ,` .
� . �
DuRlde: Seniors 65 and older have the option to travel with our ; ��� `� `�
partner, DuRide. DuRide provides over 1,000 rides per month and serves ,r+, a ,�"!�_y
hundreds of riders through a network of volunteers. �iif,�-! _..� �
www.duride.org The Jule -`"
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A LETTER FROM THE TRANSIT BOARD CHAIR WHAT'S NEW
Public transportation ensures people from all socioeconomic backgrounds have equal
access to all the opportunities to live, work, and play in their community. Public Ju le O perations & Tra ining Center
transit, walking, and biking are multi-modal transportation options which play a key
role in reducing Dubuque�s carbon footprint and achieving sustainability benchmarks. The Jule Operations and Training �
� k
Fiscal Year 2018 (July 1, 2017 -June 30, 2018) was a full year in which The Jule Center (JOTC) was construded ,� �,
0 on a cit owned Su erfund site. ,�
provided 507,591 rides -a 6/o increase over the past five years. In FY18: Y- P
The facility includes bus storage,
• Evening service hours unfil 9:00 PM Monday through Saturday began in dispatch and administrative �
August. Evening service is empowering people to work more hours on later shifis, ��. ��� -�_
attend cultural events, and go where they want when they want. offices� an indoor dassroom� and �_/- _
outdoor vehicle training areas. _._� �� �
• The Jule Opera}ions and Training Cenfer was completed. Buses began using The JOTC received federal� - �
this as their new garage in February. Staff from the Transit & Parking Divisions state� and local funding. � � �
relocated here after their merger into the Transportation Services Department.
The Transit Division and Parking Division were merged into the
To continue to serve current passengers and attract new riders, the Transit Advisory
Board is making progress on its three areas of focus for the next five years:
Transportation Services Department in FY 1 8. Parking Technicians and
Parking Enforcement Officers now have their offices in the JOTC, too. The
Oufreach: We promote how easy and affordable it is to ride the bus -especially to Pqrking Account Clerk now works in the Intermodal Transportation Center.
students, individuals over 65, those who use English as a second language, and car-
free households.
Passenger Experience and Accessibilify: We pride ourselves in giving passengers Evening Service
a pleasant experience and will continue to replace buses, to include ramps instead
of lifts, and improve transfer areas and bus stops with benches and other amenities. In August 2017� The Jule .
�. �
initiated Evening Service. ��"
Dafa-based Service Improvemenh: Finally, we are excited about the extension of - i_
Jule buses now run till 9 PM � � � � � ' "
service hours and we are exploring more options for increasing operating hours, ��� �
frequency, and geographic areas served. Monday-Saturday� instead .+�.., ,.�,.,, - , ��-..� 'r
The Jule is a robust, evolving rystem that continues to serve the needs of our of stopping at 6 PM. In ��ffiI I �. �I� �
FYl 8, 31,721 trips were . ` � ��ej m '�
community. Let s keep iransit moving forward in Dubuque. fi . � -
made between 6 PM and �' -" _ - �,-�
'�/j//� � 9 PM, which is an average of -• _.: " `
�!f 37 trips per hour. The �'�
Matt Esser
Chair,Transit Advisory Board Nightrider now starts at - � � �-�'����-- � -
City of Dubuque Transit Division�The Jule 9 PM instead of b PM. � ��-
Revised Route Structure �
New Message February 2018 Routes are revised to accommodate the
Timeline Sept 2010 Public Transit rebranding buses' new home: the Jule Operations and Training Center on
campaign begins Kerper Blvd rather than the old bus barn on Central Ave
PARTNERSHIPS FIXED-ROUTE 5-YEAR PERFORMANCE FY14-FY18
� � � � � � � � � � Fixed-route ridership and passenger-related revenue are
7 out of 10 college rides increasing faster than costs—that means we're providing
are on The Nightrider a more useful service at a better value to residents
r� The Nightrider provides late-night weekend Ridership In FY18, The Jule
Clarlce service for the public. This route is funded in part fixed-route provided:
����t��z�,��t
through a partnership with Loras College, Clarke +��% 445,817 rides
� University, and the University of Dubuque,
LORAS
COLLEGE evenue miles and
providing college students free access to all Jule �Revenue Hours
rs have increased
j,� routes, day or night. since FY14. More
+� 8��� 42,144 revenue hours
�ervice areas and
The Jule partners with many increased service �
organizations to provide discounted frequency are
helping to make ReveflUe MIIeS
passes for clients in need. public transit a
. viable option for +� 4p/� 510,742 revenue miles
r � more residents.
o ec ass
Diversifying revenue
reams and pre-paid Passenger-Related Revenue
�<��,�y����<,�������ts � '��"'��°
���°°"""'"`"�" � �°mm°�'" / de contracts resulted
— ���- ��,�,� �I`Actinn
� og p agency Passes provided ��rprysed passenger- +96%
CT�
Crescent Community C1�Q . Dl.y+e.J re.�eY,��e
N °
������s a � � � through non-profit
��. , . $308,163 in FYl8
�Mercy ��rest _ , . _ , partners in FYl 8 ___�_____ _ ___ __, _ __ _
v"�"`�"': is the percentage of
� expenses covered by Farebox Recovery Ratio
����, passenger-related
,w,�,,, ��,.
::�. r revenue. The higher the +69% �2•0% in FY18
, �� - ratio, the lower the
��. ��� T�
. .�F
� �. _ rate of taxpayer
Rides provided to ,T� _ • I� , subsid
- , � ��
K- 1 2 outh in FY 1 8 � ���r�`������� � �'`� . ��� � ,�
y � �'�'� . �� Operating Cost per Passenger
�'� ��,,
� �
Y1"/o ot Uubuque schools ; � � - s $5•78 _ � Ridership is increasing faster than costs,
are within a 5-minute walk �_ ' - - --y in FY18 3 /� reducing the cost per passenger by 3%
a �-
of a bus stop
New Passes New Service Hours New Look Improved Facility
July 2016 Switch to swipe cards August 2017 Jule starts running till Aug 2011 New green Sept 2012 Nightrider June 2013 JFK Circle
for Monthly passes and Youth 9PM Monday-Saturday instead of
passes stopping at bPM buses are on the road evening service begins Transfer Canopy opens
FIXED-ROUTE 5-YEAR PERFORMANCE FY14-FY18 SERVICE & FACILITIES
Passenger Related Revenue
FV2018 5308,163 �
- . �
FV2011 $298,341 � �
FV2016 $195,650 O O
FV2015 $229,611 ��O
F�2o,4 - §�q��968 B U S S H E L T E R S
5o sso,000 sioo,000 $150,000 5200,000 5250,000 5300,000 saso,000 BU$ $TOP$ � Serving 90% of Jule routes
All Jule buses are equipped with ramps or lifis to provide
Farebox Recovery Ratio occessibility for passengers with mobility challenges or
devices. Stops and facilities are continually reviewed for
w2ol s i i,9�v ADA-compliance.
w2ov �pg�� � Bike racks are installed on ihe front of all Jule fixed-route
buses. Bikes ride free with a paying passenger and indoor
Fv2ol6 g,b�� bike storage is available at ihe Intermodal Parking Ramp.
FV2015 10.09% �i " �` �
I�
FV2014 1.10% � �Y--' �� .
� 4. :s+l;�v�......#d;?LL.�'G;'+":�
0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% � �-'
��� '� � i�
Operating Cost per Passenger . — . . - � � � ��
� — � ^
. , yi � .s,- �
�
FV2018 $SJ8 � � �`�:'.� . � � � . �.... ._ .
FV2011 $5.26 - - - - - -
FV2016 S4.61
1 1 � •
FV2015 S4.15
w2o14 s5.6o New PaHnership
Intermodal Center
so.00 si.00 s2.00 $3.0o SQ.00 ss.00 56.0o s�.00 .�.pril 2016 Nighirider funded by parinership with
routes begin.
colleges & Greater Dubuque Development Corp.
MINIBUS 5-YEAR PERFORMANCE FY14-FY18 FIXED-ROUTE 5-YEAR PERFORMANCE FY14-FY18
Passenger Related Revenue Ridership
FV2018 5130,584 FV2018 445,811
FV2011 $141,533 FV2011 442,995
FV2016 $131,610 FV2016 486,332
FV2015 SSS,VS FV2015 418,944
FV2014 - $50,926 FV2014 312,212
$0 520,000 540,000 560,000 SSO,OOOS100,000$120,0005140,OOOS160,000 0 100,000 200,000 300,000 400,000 500,000 600,000
Farebox Recovery Ratio Revenue Hours
FV2018 10.56% FV2018 42,144
FV2011 12.29% FV2011 34,814
FV2016 11.46% FV2016 35,312
FV2015 8.29% FV2015 39,240
FV2014 - 4.41% FV2014 35,66]
0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000
Operating Cost per Passenger Revenue Miles
FV2018 $23.10 FV2018 S10,142
FV20 V $22.55 FV20 V 461,212
FV2016 $21.30 FV2016 453,851
FV2015 $18.62 FV2015 503,144
FV2014 $20.98 FV2014 449,326
$0.00 $5.00 $10.00 $15.00 520.00 525.00 0 100,000 200,000 300,000 400,000 500,000 600,000
MINIBUS 5-YEAR PERFORMANCE FY14-FY18 MINIBUS 5-YEAR PERFORMANCE FY14-FY18
The Jule's door-to-door transportation service provides Ridership
accessible service to two of the most transit-dependent
populations: seniors and residents with disabilities FV2018 52,189
In FY18, The Jule FY2017 si,oas
Minibus provided: RIdeCShlp
FY201 6 53,928
52,189 rides _5%
FY201 5 57,104
Service requests, ridership, and
Revenue Hours corresponding revenue miles and FY2014 ss,o9�
90/O hours have decreased. o to,000 20,000 3a,000 40,00o so,000 ao,000
1 9,559 revenue hours
As more passengers utilize mobility
devices, drivers provide additional Revenue Hours
Revenue Miles assistance with boarding and
0 traveling between the bus and
21 6,550 revenue miles -$ �0 their destination manninn thnt `Y2o�s 19,559
each trip may
=v2oi� 20,225
Passenger-Related Revenue =�2o,a �0,538
Contrad services ano
standardizing fares resulted I 42% =�'2ots 2t,n9
in increased passenger- II
related revenue 1 =v2ota 2�,n52
$130,584 in FY18
0 5,000 10,000 15,000 20,000 25,000
Farebox recovery increased Farebox Recovery Ratio
from 4.4% to 10.6%, that's Revenue Miles
140% in five years. %
=�'2018 216,550
Aging vehicles and increased Operating Cost per Passenger -�20,� 22s,t9t
maintenance expenses have +�p/O
been a major factor in $22•24 in FY18 =v2ote 227,393
increasing costs
FY201 S 236,980
, New Facility FY2014 236,231
Jan 2014 Route Restructuring: Express bus Aug 2015 Dubuque
and new fixed-route service model begins opens and new o so,000 �oa,000 �so,000 2oo,aoo 25o,00a
�