Port of Duuque Marina Fees, Budget and Logo ApprovalMasterpiece on the Mississippi
TO: The Honorable Mayor and City Council Members
FROM: Michael C. Van Milligen, City Manager
SUBJECT: 2013 Marina Fees and FY 13 and FY 14 Marina Revenue and
Expenditure Budget
DATE: May 17, 2013
Dubuque
kital
All- America City
II h/
2012
Leisure Services Manager Marie Ware is recommending approval of the 2013 marina
fees, and Fiscal Year 2013 and Fiscal Year 2014 marina revenue and expenditure
budget.
The budget is separated into the two parts of the operations of the Marina - -the docks
and the c- store. Both operations have a number of initial startup costs that businesses
encounter to open their doors. These costs include building inventories, fuel, stocking
of supplies to begin the operation, and more. As with most new businesses the first
years of operation require investment and this operation is no different.
The Fiscal Year 2013 budget contains the fee of the startup consultant which has
already been approved at a prior Council meeting using funds saved from staff
openings at Leisure Services.
The budget of a new operation is based on best estimates for utilities, all c -store
expenditures and revenues, fuel sales as well as other line items. The revenues are
based on recommended fees and product sales.
Fiscal Year 2013 is a short partial year with mainly expenses and limited revenue since
the operations will only be open for one month of the fiscal year.
The Port of Dubuque Marina operating deficit is estimated to be $112,346 in Fiscal Year
2013 and $148,360 in Fiscal Year 2014 (total estimated deficit $260,706). Budget
Director Jennifer Larson is recommending the use of Fiscal Year 2013 Fire Department
vacancy savings to fund the estimated deficit
I concur with the recommendation and respectfully request Mayor and City Council
approval.
Michael C. Van Milligan
MCVM:jh
Attachment
cc: Barry Lindahl, City Attorney
Cindy Steinhauser, Assistant City Manager
Teri Goodmann, Assistant City Manager
Marie Ware, Leisure Services Manager
2
Masterpiece on the Mississippi
TO:
FROM:
SUBJECT:
DATE:
Michael C. Van Milligen, City Manager
Marie Ware, Leisure Services Manager
FY 13 and 14 Marina Revenue and Expenditure Budget
May 17, 2013
INTRODUCTION
Dubuque
kital
All- America City
II h/
2012
The purpose of this memo is to request City Council approval of Port of Dubuque
Marina estimated operating budgets for the docks and the convenience store and
amenities building for the remainder of FY 2013 and for FY 2014.
DISCUSSION
The budget attached has been separated into the two parts of the operations of the
Marina, the docks and the c- store. This is similar to our budgeting system for Bunker
Hill Golf Course. Both operations have a number of initial startup costs that businesses
encounter to open their doors. There are costs that relate to building inventories that
will always be a part of the operations. For example, the fuel tanks will be filled and will
always contain an ever changing fuel inventory. There is stocking of supplies to begin
the operation, for example janitorial supplies and non - capital purchases for items like
hoses, buckets, and more.
The FY 13 budget contains the fee of the startup consultant which has already been
approved at a prior Council meeting using funds saved from staff openings at Leisure
Services.
The budget of a new operation is based on best estimates for utilities, all c -store
expenditures and revenues, fuel sales as well as other line items. There are some
expenses for monitoring of systems that start right away and others that are not until
early or later in FY 14. Some systems are under a contract or warranty since the facility
is new.
The revenues are based on fees to be established in another council action item. The c-
store operation will have many of the choices and amenities of a typical c -store
including beer, wine, cigarettes and lottery ticket sales with additional boat and marine
items. The shower suite contains a coin operated laundry facility as well. An ATM will
be placed in the c -store as a convenience for marina and Port of Dubuque visitors.
FY 13 is a short partial year with mainly expenses and limited revenue since the
operations will only be open for one month of the fiscal year. The marina season will be
May 1- October 31 depending upon weather and river levels.
The budget includes the dock and the c -store hours of Monday — Thursday from 9:00
am -7:00 pm and 8:00 am to 8:00 pm Friday- Sunday. The Marina can be run with two
people -one on dock and one in the c- store. At times more will be on staff based on the
occupancy of the docks or events of the day.
As with most new businesses the first years of operation require investment and this
operation is no different. The two budgets are reflective of that. Throughout the year
staff will work to exceed revenue projections and hold the line on expenses. Customer
service, marketing and word of mouth will be the key as it is to any business.
Budget Director Jennifer Larson is recommending the use of Fiscal Year 2013 Fire
Suppression employee vacancy savings of $293,071 to fund the Port of Dubuque
Marina operating deficit estimated to be $112,346 in Fiscal Year 2013 and $148,360 in
Fiscal Year 2014 (total estimated deficit in FY13 and FY14 is $260,706).
RECOMMENDATION
I respectfully request approval of the FY 2013 and FY 2014 Port of Dubuque Marina
estimated operating budgets.
MLW:et
copy Jenny Larson, Budget Director
2
City of Dubuque
POD Marina
FY13 FY14
Revenue
Dock $ 7,340 $ 52,650
Convenience Store $ 9,790 $ 55,770
Total Revenue $ 17,130 $ 108,420
Expense
Dock $ 44,622 $ 104,131
Convenience Store $ 84,854 $ 152,649
Total Expense $ 129,476 $ 256,780
Net Income (Loss) $ (112,346) $ (148,360)
10030550
PORT OF DUBUQUE MARINA
C -STORE OPERATION REVENUE
FY
2013
FY 2013
BUDGET JUSTIFICATION
FY
2014
FY 2014
BUDGET JUSTIFICATION
51955
Other Rents /Concession
20
ATM $1 per transaction
120
ATM $1 per transaction
51959
Beer
3,840
Beer, wine
19,800
Beer, wine
51960
Food
2,000
Ice cream, candy, cony items, chips, food
15,500
Ice cream, candy, cony items, chips, food
51966
Pro Shop Cstore Sale
500
Sale of boat, marina type items
3,500
Sale of boat, marina type items
51967
Beverage /Ice
2,430
Pop, coffee, ice, other beverages
9,550
Pop, coffee, ice, other beverages
53530
Specialized Services
100
Shower fees, washer /dryer revenue
600
Shower fees, washer /dryer revenue
53605
Miscellaneous Revenue
500
Cigarettes
4,500
Deposit change fund at end of season, cigarettes
Lottery Sales
400
2,200
9,790
55,770
10030560
PORT OF DUBUQUE MARINA
DOCK MAINTENANCE
FY
2013
FY 2013
BUDGET JUSTIFICATION
FY
2014
FY 2014
BUDGET JUSTIFICATION
51963
Catering
Floating plaza catering by others
450
Floating plaza catering by others
51965
Events Revenue
Foating plaza rent
200
Floating plaza rent
53530
Specialized Services
100
Pumpout fees
250
Pumpout fees
53605
Miscelaneous Revenue
43243
Camping fees -slip rental
1,800
8,000
Fuel sales
5,440
43,750
7,340
52,650
10030550
PORT OF DUBUQUE MARINA
C -STORE OPERATION EXPENSE
FY
2013
FY 2013
BUDGET JUSTIFICATION
FY
2014
FY 2014
BUDGET JUSTIFICATION
61030
Seasonal Employees
4,543
From Form BP -1A
22,750
From Form BP -1A
61310
IPERS
394
From Form BP -1A
1,972
From Form BP -1A
61320
Social Security
348
From Form BP -1A
1,741
From Form BP -1A
61415
Workmen's Comp.
0
Provided by Finance Department
460
Provided by Finance Department
Unemployment
0
Provided by Finance Department
4,000
Provided by Finance Department
62010
Office Supplies
200
General office supplies
100
General office supplies
62011
Uniforms
200
Staff shirt, nametags
200
staff shirts, nametags
62030
Postage & Shipping
50
General mailings
200
General mailings
62062
Janitorial Supplies
3,500
tp, paper towels, cleaning supplies, bulk cleaning systems,
mops, buckets for shower suite and public restroom
600
tp, paper towels, cleaning supplies, bulk cleaners, mops,
buckets for shower suite and public restroom
62090
Printing & Binding
50
200
62140
Promotion
750
6,500
Quimbys (675), Heartland Boating, Skuttlebutt,
travel /boat shows, social media
62190
Dues & Memberships
300
Association of Marina Industries
300
Assn of Marina Industries
62205
Dram Shop Insurance
900
1,000
62206
Property Insurance
316
Provided by Finance Department
2,231
Provided by Finance Department
62208
General Liability Ins.
6,800
Provided by Finance Department UST liab (100 /mo)
7,900
Provided by Finance Department
62210
Sales Tax
Sales tax paid to Department of Revenue
Sales tax paid to Department of Revenue
62360
Education & Training
100
62411
Utility - Electricity
900
3,300
62412
Utility - Gas
1,700
6,600
62418
Utility - Refuse
150
975
62421
Telephone
563
2/3 of 2 Code blue stations, local and long distance -3 lines,
hunting, cable and internet
1,880
2/3 of 2 Code blue stations, local and long distance,
Internet, cable
62431
Property Maintenance
50
200
62512
Fuel, Off Road Vehicle
28,400
gas, diesel
22,330
gas, diesel
62611
Mach /Equip Maintenance
100
62643
Beer Products
3,000
Beer products and wine for sale in C -store
15,150
Beer products and wine for sale in C -store
62649
Beverages / Ice
2,200
Non - alcoholic beverages, coffee and ice for sale in C -store
8,600
Non - alcoholic beverages, coffee and ice for sale in C -store
food
6,000
Ice cream, candy, conven items, chips, food, napkins
9,000
Ice cream, candy, conven items, chips, food, napkins
62663
Software License Expense
0
200
Point of sale subscription ($100 /mo starts May '14)
62664
License / Permit Fees
660
Alcohol (385), cigarette (125), food (125), lottery applic fee
(25)
660
Alcohol (385), cigarette (125), food (125), lottery applic
fee (25)
62666
Credit Card Charge
200
Credit card fees
1,650
Credit card fees
62668
Progam Equipment /Supplies
1,650
Start up change fund, laundry supplies
1,800
start up change fund, laundry supplies
62670
Pro shop Merchandise
5,000
Boat and associated marina mdse
2,500
Boat and associated mdse
Cash Over/Under
62716
Consultant Services
24,250
Startup consultant 1/2 of $25000, IT Services 11,750
11,750
IT Services by private contractor
62717
Criminal Background Check
120
Required criminal background checks for employees
160
Required criminal background checks for employees
62736
Catering Services
400
Payment of caterer for floating plaza private events
62747
Mach /Equipment Rental
50
lottery ticket sales
1,860
12,090
cigarettes
2,300
3,000
97,354
152,649
10030560
PORT OF DUBUQUE MARINA
DOCK MAINTENANCE EXPENSE
FY
2013
FY 2013
BUDGET JUSTIFICATION
FY
2014
FY 2014
BUDGET JUSTIFICATION
61030
Seasonal Employees
4,333
From Form BP -1A
15,154
From Form BP -1A
61310
IPERS
375
From Form BP -1A
1,313
From Form BP -1A
61320
Social Security
332
From Form BP -1A
1,158
From Form BP -1A
61415
Workmen's Comp.
From Form BP -1A
From Form BP -1A
Unemployment
61640
Safety Equipment
300
first aid kits, safety signs
200
First aid supplies, safety equipment
62011
Uniform Purchases
200
staff shirts, name tags
200
Staff shirts, name tags
62210
Sales Tax
62360
Education & Training
0
200
62411
Utility - Electricity
2,350
8,100
62418
Utility - Refuse
150
975
62421
Telephone
287
1/3 of 2 Code blue stations, local and long distance -3 lines,
hunting, cable and internet
941
1/3 of 2 Code blue stations, local and long distance,
Internet, cable
62431
Property Maintenance
860
dock parts, repair parts, flowers, soil, mulch
430
dock parts, repair parts, flowers, soil, mulch
62512
Fuel, Off Road Vehicle
28,500
gas, diesel
22,500
gas, diesel
62611
Mach /Equip Maintenance
100
pressure washer, pump out station, fuel pumps
600
62663
Software License Expense
300
security monitoring
800
fire and security monitoring (600), fuel monitoring
starting June '14 (200)
62664
License / Permit Fees
0
0
62666
Credit Card Charge
165
1,300
62699
Cash Short and Over
62716
Consultant Services
18,750
Startup consultant 1/2 of $25,000, manager 1.5 mo
50,000
manager
62717
Criminal Background Check
120
160
62747
Mach /Equipment Rental
0
100
57,122
104,131
Masterpiece on the Mississippi
TO: Michael C. Van Milligen, City Manager
FROM: Marie Ware, Leisure Services Manager
SUBJECT: 2013 Marina Fees for Approval
DATE: May 15, 2013
INTRODUCTION
Dubuque
kital
All- America City
II h/
2012
The purpose of this memo is to request City Council approval of Port of Dubuque
Marina fees.
DISCUSSION
Research was conducted locally as well as up and down the river to determine
appropriate marina fees for this recommendation. The attached fees are competitive
with the market.
The major change for boaters is that the docks prior to the building of the marina facility
were courtesy docks and as such there was no usage fee. Boaters used the courtesy
docks to park and go to local establishments. The building of the marina and its
amenities has changed the nature of the facilities.
The new marina dock facility is access controlled requiring a key code or key fob /card.
This requires a check -in and staff assistance to check in the boater. A boater may
come and exit the dock area but would need the code or key to return to their boat.
The goal of the marina would be to fill slips with transients overnight. As we establish
ourselves on weekdays and weekends we will have slips available. To facilitate the
transition for boaters I am recommending on Monday through Thursday an hourly fee
for a three -hour block be free (space permitting) and Friday through Sunday a $10.00
fee be charged for the three -hour block. Other Dubuque marinas do not charge the fee
for courtesy docking for a few hours however they also do not have the same access to
the number of restaurants, casino and other establishments in easy walking distance.
This does not mean that a boater that pulls in to stop at the C -Store for supplies would
be charged this fee. This is a common practice and courtesy at marinas.
The marina will also be selling a variety of goods. The C -Store will feature many of the
products you see in C- Stores throughout the community. It will also have boating
related supplies and fuel. These will be priced comparable with other like facilities and
for items like fuel subject to the price of the commodity in the world market. Prices will
be monitored and set by the Marina Manager and myself and will be reviewed as often
as necessary. This is the practice we use for pricing at our concession stands and the
Bunker Hill pro shop and snack bar.
RECOMMENDATION
I respectfully request approval of the 2013 Port of Dubuque Marina Fees prior to the
June 1st ribbon cutting and opening.
MLW:et
copy Jenny Larson, Budget Director
Barry Lindahl, City Attorney
Maureen Quann, Assistant City Attorney
2
PORT OF DUBUQUE MARINA
450 East 3rd Street, Dubuque, IA 52001
563 - 582 -5524
www.portofdubuquemarina.com
2013 MARINA FEES
SLIP RENTAL FEES
Daily Dockage $1.251 foot Friday through Sunday
$1.00 / foot Monday through Thursday
• 2 to 3 day minimum charged for special event or holiday
• Daily dockage — 20' minimum charge
• Fee includes slip rental, pump -out, water, electricity and shower facilities
Hourly (flat rate, 3 -hour block)
Free Monday through Thursday
$10.00 Friday through Sunday
• Fee includes slip rental only
OTHER FEES
• Pump -out fee $5.00 (free to transient slip renters and fuel purchasers)
• Shower only fee $5.00 (per person)
ACCEPTED FORMS OF PAYMENT
Visa, MasterCard, Discover, cash, or check payable to Port of Dubuque Marina.
Payment is due at time of reservation or arrival.
PORT OF DUBUQUE MARINA SEASON
May 1st through October 31st (weather and river level dependent)
REFUNDS
Refunds will be granted for daily dockage fees if reservation is canceled 24 hours prior
to arrival date.
5 -15 -13
Masterpiece on the Mississippi
TO: Michael C. Van Milligen, City Manager
FROM: Marie Ware, Leisure Services Manager
SUBJECT: Port of Dubuque Marina Logo
DATE: May 17, 2013
INTRODUCTION
Dubuque
kital
All- America City
II h/
2012
The purpose of this memo is to share the recently developed Port of Dubuque Marina
logo.
DISCUSSION
A logo creates identity for a business. We as a city are lucky to have talented individuals
to assist with the development of a logo for the business. Kelli Buchenau and Randy
Gehl developed a number of ideas. The iconic bridge and its location related to the Port
of Dubuque Marina makes for a great identity for the marina. It will be used in a variety
of ways to promote the marina.
ACTION REQUESTED
This memo is for informational purposes only.
MLW:et
PORTofDUBUQUE