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Report_Library Board of Trustees 7 25 13Carnegie -Stout Public Library Library Board of Trustees Update From the Meeting of July 25, 2013 Present: Paula Connors, President; Frederick Miller, Secretary; Trustees, Daniel Boice, John Anderson - Bricker and Jenny Weiss Excused: Diann Guns and Mike Willis The Board met Thursday, July 29. Below is a summary of their meeting: • June 30 closed fiscal year 2013. Expenditures were at 99 percent and revenue at 123 percent of projections ($127,888). The balance of the operating budget at the end of June 30 was $16,490.34. A carryover will be requested for unfinished CIPs and for the continuing education and travel /conference lines to pay expenses for the ALA conference which was budgeted for and started in FY 13 and but ended in FY 14. Even with adjustments, the library will come in under budget for the 11th consecutive year. • The "Geek the Library" marketing campaign will launch on August 1 and will run for six months. In this context, Geek is a verb and is used to describe something that you enjoy or love. The message is that whatever one geeks the library supports it. This campaign is intended to raise awareness of the library and what if offers. • Adult Services has begun targeting the audience of "younger adults" — those ages 18 — 35. Once young adults leave school they often leave behind their visits to the library and are not seen again until they have children. The librarians have done an excellent job of promoting programs to reach this demographic. One example is the "Artemis" program held on Wednesday, July 17. This is a Star Trek themed program that is a multiplayer, multi - computer networked game. Players assumed the roles of the captain and bridge crew of a starship, with the networked computers providing work stations (helm, engineering, weapons, and so on) as well as mission objectives, friendly starbases, and enemy ships. The program filled and attendees completed an evaluation at the conclusion of the event. Over 62 percent were within the targeted age group and 31 percent reported that this was the first time they had attended a library event. • The month of June reflected a sharp decrease in business, which has gradually declined beginning in January of this year. A certain level of decrease can be expected as the renovation is no longer a novelty. During our pre - renovation planning a 25 percent increase in business was projected before seeing a decrease and leveling of business. Our increase actually hit 31 percent before it began to decrease in January of this year. When we compare the end of this fiscal year to the end of the last year pre- renovation we realize an increase of about 25 percent. Five factors have been identified that likely have influenced this decrease: o A predicted decrease in business after the dramatic increase post - renovation o Economy rebounding (library use is conversely related to the economy) o Lack of awareness of what we offer o Position of weakness to exploit digital materials. (Quoting librarian Andrew Fuerste - Henry: " ... more people are embracing e-books and we're not fully able to serve them. I doubt our increase in digital library use is keeping up with the overall increase in digital media use. A lot of this is due to the continued reluctance of major publishers to enter the library e-book market." o Perception of crime /safety in downtown Dubuque Ideas to overcome these challenges include marketing and outreach. We will discuss specifics during our upcoming strategic planning sessions. • The Board approved an updated meeting room policy • The Board approved the recommendation made by the Art Subcommittee to offer four recently donated portraits, painted by Joseph Walter, to the Dubuque Museum of Art. The works require extensive restoration. • The Board considered a request for a loan of Appraisal for an exhibit in Texas and concurred with the recommendation from the Dubuque Museum of Art to not loan the painting. • The annual meeting of the Board of Trustees is scheduled for August. Library Board of Trustees Paula Connors, Interim Board President Mike Willis, President Frederick Miller, Board Secretary Daniel Boice John Anderson - Bricker Diann Guns Jenny Weiss Susan Henricks, Director