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Five Flags State of AddressSTATE OF FIVE FLAGS ADDRESS CITY COUNCIL MEETING AUGUST 6, 2007 INTRO CURRENT COMMISSIONERS • Rod Bakke • Cindy Fuller • Bryce Parks CONTRACT ADMINISTRATOR • Gil Spence RESIDENT CLIENT LIST INCLUDES • Dubuque Thunderbirds • High School Hockey • Ice User Groups • DSO • Fly-By-Night EVENTS/PROGRAMMING • Types of programming included o Sporting ^ Hockey ^ Basketball ^ Bull riding ^ NCAA Div III Wrestling • WWE ^ Mixed Martial Arts ^ Iowa Winter Games o Concerts o Comedy o Performing Arts o Family o Community • Event Highlights o Largest crowd o Best concert o Event with largest per capita for ancillary revenue o Event with lowest per capita for ancillary revenue • Worst Moment • Best Moment INITIATIVES • Installation of Fall Protection System • Updated Emergency Evacuation Plan • Provided employee training on Emergency Evacuation Plan • Increased number of employees and managers with TIPS training • Implementation of Access Manager • Implemented Group Sales feature STAFF DEVELOPMENT Highlights include: • IAAM School of Ice Technology -Operations Department Personnel • IAAM Events and Marketing Conference - Marketing/Events Personnel • "Tame the Business Writing Tiger" -Administrative, Box Office, F & B personnel • SMG Human Resources Conference -Accounting & HR Manager • SMG Food and Beverage Conference - F & B Manager • SMG Regional Managers Meeting - GM • IAAM Annual Conference and Trade Show - GM COMMUNITY SERVICE • Promoted and supported staff involvement in a variety of community and civic organizations including Rotary, Chamber Ambassadors, CVB, Dubuque Main Street, Jaycees, and Hoffman Development Center COMPARATIVE FINANCIAL AND STATISTICAL DATA • Revenue percentage increase over 2006 • Expense percentage increase over 2006 • Number of events relative to 2006 • Performed under benchmark for 2007 FORWARD • In process of implementing Networking capabilities • Mail Manager applications -component of TM • Increase programming for all venues • Enhance F & B revenue • Enhance signage revenue • Control expenses